
#236: Mark Shapiro, President and COO of TKO; President and Managing Partner of WME Group – Set clear expectations
04/24/25 • 60 min
1 Listener
If your team isn’t delivering, it might not be a lack of effort or strategy. It might be a lack of clarity.
In this episode, David sits down with media and entertainment legend Mark Shapiro. He’s the President and COO of TKO and the President and Managing Partner of WME Group, and prior to that helped lead ESPN and Six Flags.
He shares how clear expectations and feedback are key to creating momentum and results.
It’s a great mix of stories and insights that will have you both laughing and strategizing!
You’ll also learn:
- The first thing to do in a new leadership role
- One huge factor to consider in making in-person/remote work decisions
- What you need to do to win over skeptics
- How to set clear expectations and hold your team to them
Take your learning further. Get proven leadership advice from these (free!) resources:
The How Leaders Lead App: A vast library of 90-second leadership lessons to stay sharp on the go
Daily Insight Emails: One small (but powerful!) leadership principle to focus on each day
Whichever you choose, you can be sure you’ll get the trusted leadership advice you need to advance your career, develop your team, and grow your business.
If your team isn’t delivering, it might not be a lack of effort or strategy. It might be a lack of clarity.
In this episode, David sits down with media and entertainment legend Mark Shapiro. He’s the President and COO of TKO and the President and Managing Partner of WME Group, and prior to that helped lead ESPN and Six Flags.
He shares how clear expectations and feedback are key to creating momentum and results.
It’s a great mix of stories and insights that will have you both laughing and strategizing!
You’ll also learn:
- The first thing to do in a new leadership role
- One huge factor to consider in making in-person/remote work decisions
- What you need to do to win over skeptics
- How to set clear expectations and hold your team to them
Take your learning further. Get proven leadership advice from these (free!) resources:
The How Leaders Lead App: A vast library of 90-second leadership lessons to stay sharp on the go
Daily Insight Emails: One small (but powerful!) leadership principle to focus on each day
Whichever you choose, you can be sure you’ll get the trusted leadership advice you need to advance your career, develop your team, and grow your business.
Previous Episode

3 More Questions (Dave McKay) with David Novak and Koula Callahan
On this episode of 3 More Questions, you'll hear David Novak's answers to:
- What’s your take on Dave’s advice to take on three roles at once to move up, and how do you think about moving up in a company?
- Why do you like Dave's method of evaluating leaders on a 2 dimensional axis?
- How can leaders make sure that they’re getting the whole story and that they have all the information they need to make the right decisions?
———
GO DEEPER
- Scale up your leadership skills in 2 minutes a day with the How Leaders Lead app — Download today in the App Store
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- Subscribe to the How Leaders Lead podcast to ensure you never miss an episode!
Next Episode

3 More Questions (Mark Shapiro) with David Novak and Koula Callahan
On this episode of 3 More Questions, you'll hear David Novak's answers to:
- What would you say to leaders who are trying to fight for eyeballs?
- In your experience, what should a leader do to drive a results driven culture?
- As a leader, how do you handle a situation where you didn’t have anything to do with a mistake?
———
GO DEEPER
- Scale up your leadership skills in 2 minutes a day with the How Leaders Lead app — Download today in the App Store
- Get coaching from David by signing up to receive his Weekly Leadership Plan. It builds on each podcast episode by offering actionable steps you can take each week to incorporate the learnings from the episode into your leadership style. It only takes about 5 minutes and is a great way to start off your week!
- Subscribe to the How Leaders Lead podcast to ensure you never miss an episode!
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