
How Writing Helped Jason Fried Build an 8-Figure Business
05/22/24 • 91 min
1 Listener
Get ready to swap everything you know about business-writing for an unconventional approach that actually works.
Basecamp CEO Jason Fried is one of the world’s most successful software entrepreneurs. And he’s unique for the way he challenges the tenets of Silicon Valley startups.
He’s bold like Bezos, but relaxed like Buffett. He cares less about “rising-and-grinding” and more about an honest 40-hour work week. He never white-knuckles his ideas, but shares them freely with the world. As a result, he’s transformed how Internet businesses are being built.
And it all starts with — you guessed it — getting his best ideas on the page.
His founder letters stand out (and they’re his favorite thing to write). Whenever he announces a new product, he releases a letter that does three things: builds a devoted fanbase, ramps up excitement, and sheds light on the purpose behind his products. And in this episode, you’ll learn exactly how he does it.
You’ll learn specific business-writing techniques: from storytelling to structure to word choice. You’ll learn how to find your flow, make writing easier, and use writing to start doing things in the world.
SPEAKER LINKS:
Website: https://world.hey.com/jason
Twitter: https://x.com/jasonfried
Medium: https://medium.com/@jasonfried
Books: https://www.amazon.com/stores/author/B002MQ13PQ
WRITE OF PASSAGE:
Want to learn more about the next class Write of Passage?
Click here: https://writeofpassage.com/
PODCAST LINKS:
Website: https://writeofpassage.com/how-i-write
YouTube: https://www.youtube.com/@DavidPerellChannel/videos
Apple: https://podcasts.apple.com/us/podcast/how-i-write/id1700171470
Spotify: https://open.spotify.com/show/2DjMSboniFAeGA8v9NpoPv
Learn more about your ad choices. Visit megaphone.fm/adchoices
Get ready to swap everything you know about business-writing for an unconventional approach that actually works.
Basecamp CEO Jason Fried is one of the world’s most successful software entrepreneurs. And he’s unique for the way he challenges the tenets of Silicon Valley startups.
He’s bold like Bezos, but relaxed like Buffett. He cares less about “rising-and-grinding” and more about an honest 40-hour work week. He never white-knuckles his ideas, but shares them freely with the world. As a result, he’s transformed how Internet businesses are being built.
And it all starts with — you guessed it — getting his best ideas on the page.
His founder letters stand out (and they’re his favorite thing to write). Whenever he announces a new product, he releases a letter that does three things: builds a devoted fanbase, ramps up excitement, and sheds light on the purpose behind his products. And in this episode, you’ll learn exactly how he does it.
You’ll learn specific business-writing techniques: from storytelling to structure to word choice. You’ll learn how to find your flow, make writing easier, and use writing to start doing things in the world.
SPEAKER LINKS:
Website: https://world.hey.com/jason
Twitter: https://x.com/jasonfried
Medium: https://medium.com/@jasonfried
Books: https://www.amazon.com/stores/author/B002MQ13PQ
WRITE OF PASSAGE:
Want to learn more about the next class Write of Passage?
Click here: https://writeofpassage.com/
PODCAST LINKS:
Website: https://writeofpassage.com/how-i-write
YouTube: https://www.youtube.com/@DavidPerellChannel/videos
Apple: https://podcasts.apple.com/us/podcast/how-i-write/id1700171470
Spotify: https://open.spotify.com/show/2DjMSboniFAeGA8v9NpoPv
Learn more about your ad choices. Visit megaphone.fm/adchoices
Previous Episode

What’s Wrong with Writing Education? | Ana Lorena Fabrega | How I Write Podcast
From frustrated middle school teacher to Chief Evangelist at Synthesis School. From 46 email subscribers to 165,000. From hating writing to publishing her first book with a major publishing house: The Learning Game.
What made all of this possible for Ana Fabrega?
She unlearned how to write.
In this episode, Ana shares the seven writing principles you should unlearn if you want to fall in love with writing again and reach people with your ideas. Like Ana, your best ideas could have the power to impact hundreds, if not thousands, of people. You just need to share them in a way that resonates.
If you’re ready to start making an impact with your ideas, then come learn writing for the modern age.
SPEAKER LINKS:
Website: https://afabrega.com/
Twitter: https://twitter.com/anafabrega11
Book: https://a.co/d/afR9lkc
Newsletter: https://afabrega.com/newsletter
Instagram: https://www.instagram.com/msfab_learninglab/
WRITE OF PASSAGE:
Want to learn more about the next class Write of Passage?
Click here: https://writeofpassage.com/
PODCAST LINKS:
Website: https://writeofpassage.com/how-i-write
YouTube: https://www.youtube.com/@DavidPerellChannel/videos
Apple: https://podcasts.apple.com/us/podcast/how-i-write/id1700171470
Spotify: https://open.spotify.com/show/2DjMSboniFAeGA8v9NpoPv
Learn more about your ad choices. Visit megaphone.fm/adchoices
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Addicted to Distraction | Ted Gioia | How I Write Podcast
You may know Ted as a music historian, and the go-to expert on jazz. Or, you may know him as The Honest Broker on Substack. Either way, he’s the most erudite guest this show has ever seen.
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This episode zooms out to look at where we’ve been, where we are, and where we’re going. It’s an upheaval of mediocrity, a call-to-arms for the pursuit of excellence. If you’ve been wanting to reclaim the magic, the beauty, and the awe-struck wonder of the written word, this episode is for you.
WRITE OF PASSAGE:
Want to learn more about the next class Write of Passage?
https://writeofpassage.com/
SPEAKER LINKS:
Website: https://www.tedgioia.com/
Twitter: https://twitter.com/tedgioia
Newsletter: https://www.honest-broker.com/
YouTube: https://www.youtube.com/channel/UCTuRY58GauTM6wHA3_PPWRw
Books: https://www.amazon.com/stores/Ted-Gioia/author/B001ITVXZS
PODCAST LINKS:
Website: https://writeofpassage.com/how-i-write
YouTube: https://www.youtube.com/@DavidPerellChannel/videos
Apple: https://podcasts.apple.com/us/podcast/how-i-write/id1700171470
Spotify: https://open.spotify.com/show/2DjMSboniFAeGA8v9NpoPv
Learn more about your ad choices. Visit megaphone.fm/adchoices
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