
DJ MJ: Launching Back2House Radio, Ep. 27
08/13/24 • 52 min
Previous Episode

House Music Industry Insights from Andy Reid of Phoenix Music, Ep. 26
Tons of industry insights from Andy Reid of Phoenix Music! Overwhelmed with producer tasks? Learn how my free Release Roadmap tool can help: https://tonyfuel.com/roadmapANDY REID LINKSInstagram: https://www.instagram.com/djandyreid/Traxsource: https://www.traxsource.com/artist/141209/andy-reid?ipp=100PHOENIX MUSIC LINKSInstagram: https://www.instagram.com/phoenixmusicinc/Phoenix Music Traxsource: https://www.traxsource.com/label/15520/phoenix-music?ipp=30Phoenix Soul Traxsource: https://www.traxsource.com/label/45522/phoenix-soul?ipp=30Phoenix Black Traxsource: https://www.traxsource.com/search?term=PHXBLKEpisode SummaryIn this conversation, Andy Reid, a DJ and label owner, discusses the challenges and strategies of running an independent music label in the digital age. He shares insights on the evolution of the music industry, the impact of streaming, the importance of quality in music production, and the complexities of monetizing music. Andy also addresses the role of teamwork, the changing dynamics of music consumption, and the challenges faced by independent artists and labels. The conversation covers the importance of the idea and emotional quality of music, the role of vocals in tracks, the balance between commercial viability and artistic integrity, and the significance of consistency and authenticity in DJ charts and playlists. In this conversation, Andy Reid and Tony Fuel discuss the impact of curated and DJ charts on driving sales, the importance of personalization in demo submissions, and the significance of gauging one's level in the music industry. They also touch on upcoming projects and events, including the annual ADE mixer and the 100th release celebration EPs on Phoenix Black and Phoenix Soul.TakeawaysThe challenges and strategies of running an independent music label in the digital age.The impact of streaming on the music industry and the complexities of monetizing music.The importance of quality in music production and the role of teamwork in creating great music.The changing dynamics of music consumption and the challenges faced by independent artists and labels. The emotional quality of the music and the idea behind it are crucial for connecting with the audience.Vocals play a significant role in making a track more relatable and memorable for listeners.Balancing commercial viability with artistic integrity is a personal decision, and the focus should be on creating music that resonates with the artist.Consistency and authenticity are essential in DJ charts and playlists, and artists should prioritize playing and supporting tracks that align with their style and preferences. Curated charts and DJ charts have a significant impact on driving sales, especially for discovery and visibility.Personalization and context in demo submissions can make a difference in getting noticed by labels.Gauging one's level in the music industry and aiming for realistic opportunities is crucial for success.Upcoming projects and events, including the annual ADE mixer and the 100th release celebration EPs on Phoenix Black and Phoenix Soul, offer exciting prospects for the future of Phoenix Music.
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Jason Merle - Holding Down House Music in Fresno California, Ep. 28
--Overwhelmed with producer tasks? Learn how my free Release Roadmap tool can help: https://tonyfuel.com/roadmap
Jason Merle and 4E&A Links
https://www.instagram.com/jasonmerle_/
https://www.instagram.com/4eanda/
https://www.traxsource.com/label/57152/4e-and-a
Summary
In this episode of the House Music Connection podcast, Tony Fuel connects with Jason Merle: a house music artist, DJ, producer, and owner of 4E&A Records based in Fresno, CA. They discuss Jason's background in house music, the music scene in Fresno, and the challenges of running a record label. They also touch on the changing landscape of the music industry, the importance of artist experience, and the role of charts in promoting music. In this conversation, Tony Fuel and Jason Merle discuss the challenges of promoting and charting music in the digital age. They explore the role of charts in the industry and the motivations behind charting tracks. They also discuss the decline of music sales and the shift towards streaming, as well as the importance of supporting artists and the labor of love involved in the music industry.
Takeaways
Jason Merle started in house music in 1996 and has been involved in the Fresno music scene for many years.
The music scene in Fresno is vibrant and diverse, with different crews focusing on various genres within the house scene.
Starting his own label, 4E&A Records, allowed Jason to have creative control and learn about the process of releasing music.
Promotion in the digital age has evolved, with social media and video snippets playing a larger role.
The challenges of running a record label include managing artist expectations and finding the right balance between different ways of doing things.
Traxsource charts can help get more exposure for music, but they are not the sole determinant of a track's success. Promoting and charting music in the digital age can be challenging due to the vast amount of music available.
Charts can be helpful in gaining exposure and recognition, but their impact on sales is uncertain.
The decline of music sales has shifted the focus towards other revenue streams, such as merchandise and live events.
Authenticity and genuine support from other artists can be more valuable than chart positions.
Throwing parties and organizing events can be a labor of love, and the focus should be on celebrating the music and the community.
Receiving and listening to demos is an important part of the music industry, and it's crucial to provide timely and respectful feedback to aspiring artists.
Chapters
0:00:00 Introduction and Background
0:03:03 The Fresno Music Scene
0:07:51 Starting 4E&A Records
0:13:19 The Changing Landscape of Music Promotion
0:15:43 Managing Artist Expectations
0:20:04 Keeping track of all the tasks
0:23:26 The Role of TraxSource Charts
0:30:20 Are Traxsource Charts Helpful?
0:33:31 The Challenge of Music Promotion in the Digital Age
0:41:41 The Decline of Music Sales and the Shift to Streaming
0:51:34 The Labor of Love in the Music Industry
0:59:27 The Importance of Listening to and Supporting Demos
1:02:38 Release Roadmap Template
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