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Up until now the ever evolving fashion industry has been almost entirely focused upon the likes, dislikes, and whims of the female consumer. Typically the most creative and trendiest creations that have come from the depths of a fashion designer’s imagination are almost exclusively geared towards women. In fact female fashion models are paid inordinately higher salaries than their male counterparts which really cements the industry’s attention upon women as being the foremost focal point and consumer. But now the runway is being swirled in the opposite direction as a bold new fashion concept and a multi-media website has been launched totally dedicated to the fashion consciousness of men. A brainchild of Sydney Australia native, Hareth Tayem, MaleOrderOnly.com targets men of every persuasion with a focus on revolutionizing the entire men’s fashion industry.

10/17/06 • -1 min

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