
Advocacy In Business: How To Make Your Voice Matter
08/31/20 • 26 min
We wanted to share our three best practices when it comes to advocacy and provide some thoughts and insights into this fascinating and complicated arena. At its simplest form advocacy is the act of speaking in support of a person, place or cause. Advocacy can take many forms – it can be meeting with a local elected official to educate them on your industry, it can be issuing a newsletter on how a new law will impact your business or it can even be organizing a rally on a particular issue that you care about.
Advocacy Breakdown:
1. Issue Discovery – Home in on the exact problem you are trying to solve and be proactive in identifying solutions to the problem.
2. Personal outreach – Determine who has the ability to create the change you’re seeking and build a personal relationship with those stakeholders.
3. Coalition Building – Align with persons or groups that share your interest in order to enhance and elevate your concern. It’s might be easy to ignore one voice but its hard to ignore 1,000.
**We encourage you to try these strategies. Let us know how it worked for you the review section of Apple podcast, and we will make sure to feature your feedback in our next episode of Hack My Business.
**Let us know which tips and hacks you loved and tried in the review section of Apple Podcasts and we'll give you a shout out on an up coming episode of Hack My Business!
*If there is a specific resource you would like to see on covid19biztools.com you can reach us HERE.
*If you would like to be featured in our Q&A segments of the show, email us your business questions [email protected]
*Thank you for listening and please share the show or an episode you love with someone who might need it during this challenging time. We believe that when you succeed we all succeed, so let’s share the knowledge and resources!
We wanted to share our three best practices when it comes to advocacy and provide some thoughts and insights into this fascinating and complicated arena. At its simplest form advocacy is the act of speaking in support of a person, place or cause. Advocacy can take many forms – it can be meeting with a local elected official to educate them on your industry, it can be issuing a newsletter on how a new law will impact your business or it can even be organizing a rally on a particular issue that you care about.
Advocacy Breakdown:
1. Issue Discovery – Home in on the exact problem you are trying to solve and be proactive in identifying solutions to the problem.
2. Personal outreach – Determine who has the ability to create the change you’re seeking and build a personal relationship with those stakeholders.
3. Coalition Building – Align with persons or groups that share your interest in order to enhance and elevate your concern. It’s might be easy to ignore one voice but its hard to ignore 1,000.
**We encourage you to try these strategies. Let us know how it worked for you the review section of Apple podcast, and we will make sure to feature your feedback in our next episode of Hack My Business.
**Let us know which tips and hacks you loved and tried in the review section of Apple Podcasts and we'll give you a shout out on an up coming episode of Hack My Business!
*If there is a specific resource you would like to see on covid19biztools.com you can reach us HERE.
*If you would like to be featured in our Q&A segments of the show, email us your business questions [email protected]
*Thank you for listening and please share the show or an episode you love with someone who might need it during this challenging time. We believe that when you succeed we all succeed, so let’s share the knowledge and resources!
Previous Episode

Managing Time to Maximize Business Development Opportunities
Hack My Business hosts Sid and Jesse both own and manage business consulting firms and have been spending a lot of time lately talking about best practices around business development, which is an important activity, especially during uncertain times like this COVID-19 pandemic.
During one of their business development meetings, we were talking about how critical and challenging it can be to carve out enough time and energy to focus on business development. So, we thought we’d share some of their best practices around time management and business development that you can apply to your own business.
**Let us know which tips and hacks you loved and tried in the review section of Apple Podcasts and we'll give you a shout out on an up coming episode of Hack My Business!
*If there is a specific resource you would like to see on covid19biztools.com you can reach us HERE.
*If you would like to be featured in our Q&A segments of the show, email us your business questions [email protected]
*Thank you for listening and please share the show or an episode you love with someone who might need it during this challenging time. We believe that when you succeed we all succeed, so let’s share the knowledge and resources!
Next Episode

How To Access Capital For Small Businesses with Scott Rogalski, Director of NorCal SBDC Finance Center Episode 11
In this Season 2 premiere episode we are talking about the number one most requested area of support for small businesses – access to capital.
This episode is meant to give you some great insights to help you make the right financing decision for your business.
Capital is made of up cash, cash equivalents and marketable securities and it is the lifeblood of every small business. Small businesses and entrepreneurs rely on capital to get started, sustain itself and to grow and for many of us, determining how best to secure it and apply it for maximum effectiveness in your business is among the most challenging aspects of starting and running a business.
We talk with Scott Rogalski, Director of the Northern California Small Business Development Finance Center to talk about the best strategies and tips for entrepreneurs and small businesses who are seeking capital to launch or grow their business and his special considerations for COVID-19 impacted businesses.
More from Scott Rogalski:
Visit the website for NorCal SBDC Finance Center
Connect with Scott Rogalski on LinkedIn
What is Henna?
*Tell us what hack you're applying to YOUR business in the review section of Apple Podcasts and we'll give you and your biz a shout out in an upcoming episode!
*If there is a specific resource you would like to see on covid19biztools.com you can reach us HERE.
*Thank you for listening and please share the show or an episode you love with someone who might need it during this challenging time. We believe that when you succeed we all succeed, so let’s share the knowledge and resources!
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