In today's podcast I interviewed Angela Ferrante. Angela is the founder at Laudable - a startup that helps B2B companies remotely capture high quality video in the form of customer testimonials that drive growth through social proof.
We discuss topics such as:
- The state of marketing going into 2021
- The race to try to capture attention, and the tradeoffs between content production and content distribution
- Personal brands becoming the norm and also supporting companies
- Brand authenticity
- How to know what channels to market in
- LinkedIn becoming more crowded, and what we think may happen
- And so much more
Learn more about Laudable here.
Support the show12/28/20 • 44 min
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