34) United By Blue's Brian Linton on cleaning 1 million pounds of trash from first getting business right

How can we be better communicators so that our important messages actually move people and resonate with our audiences to inspire action? How can we go beyond reducing single-use plastics in our own lives to affecting greater change in actual waste infrastructures for system change? Kathryn Kellogg, creator of GoingZeroWaste.com, actor, and spokesperson for National Geographic's Planet or Plastic Campaign shares her wisdom with you.

HIGHLIGHTS:

[3:34] Kaméa: "Why are endocrine disruptors and toxic chemicals everywhere in our day-to-day lives, like in normal cleaning products?"

[5:40] Kathryn: "You didn't have to be perfect to make a difference. That was something that really resonated with me, and I wanted to share that with others."

[6:50] Kaméa: "What's something from your experience acting that supports your work in building up the zero waste community?"

[7:56] Kathryn's advice for getting our stories to resonate with our audiences.

[9:05] One of Kathryn's favorite (and weirdest!) eco-friendly simple swaps.

[12:30] Kathryn: "When facing rejection, you have to learn how to not take it personally."

[13:08] How Kathryn ended up working with National Geographic.

[13:49] Kathryn: "Showing up is 90% of the battle."

[15:37] Kathryn: "Not everyone has the same amount of access and we have to know that we are all working for a better future."

[16:31] Kaméa: "What do you think are the roots of moral superiority within sustainability?"

[20:30] What we can do as individuals to inspire policy change and help solve waste infrastructure problems.

Thanks for bringing your light! Find the full show notes with links and resources at www.greendreamer.com, and share your #1 takeaway from the episode tagging our featured guest and me @KameaChayne to spread the light and to let us know you're tuning in!