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Great Women of Business - Coco Chanel - "The Art of Branding"

Coco Chanel - "The Art of Branding"

06/04/18 • 59 min

Great Women of Business
Coco Chanel understood women’s fashion, perfume, and jewelry. But what she understood the most was that consumers don’t just buy fashion, they buy brands. And Coco Chanel was one of the first to understand branding as we know it today. After this podcast, listen to Vanessa’s other show Historical Figures wherever you listen to podcasts. Sponsors! Hello Fresh - For $30 off your first week of Hello Fresh, visit hellofresh.com/women30 and enter the code WOMEN30 LinkedIn - Go to LinkedIn.com/WOMAN and get a $50 credit toward your first job post. See omnystudio.com/listener for privacy information. Learn more about your ad choices. Visit podcastchoices.com/adchoices
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Coco Chanel understood women’s fashion, perfume, and jewelry. But what she understood the most was that consumers don’t just buy fashion, they buy brands. And Coco Chanel was one of the first to understand branding as we know it today. After this podcast, listen to Vanessa’s other show Historical Figures wherever you listen to podcasts. Sponsors! Hello Fresh - For $30 off your first week of Hello Fresh, visit hellofresh.com/women30 and enter the code WOMEN30 LinkedIn - Go to LinkedIn.com/WOMAN and get a $50 credit toward your first job post. See omnystudio.com/listener for privacy information. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Previous Episode

undefined - Welcome to Great Women of Business!

Welcome to Great Women of Business!

Mrs. Fields. Estee Lauder. Chanel. You know the businesses, but do you know the women behind them? Every Tuesday, Great Women of Business spotlights inspiring careers, savvy decisions, and catastrophic failures. Each episode tells a different woman's story, and teaches the business principles they used to find success. Great Women of Business is a Production of Cutler Media and part of the Parcast Network. The first episode premieres June 5th! See omnystudio.com/listener for privacy information. Learn more about your ad choices. Visit podcastchoices.com/adchoices

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