Importance of Compliance and Regulatory Solutions for CannaBusinesses

03/12/24 • 19 min

Grassroots Marketing speaks with Rob Metcalf, Vice President of IT Infrastructure at compli about the importance of compliance and regulatory solutions for businesses in the cannabis industry. They emphasized the need for tailored compliance solutions, expertise in guiding businesses through the process of implementing critical technologies, and ongoing support to ensure profitability. They also discussed the challenges of implementing compliance measures in different states with varying regulations and the potential of repurposing existing infrastructure for cannabis dispensaries. Finally, they touched on the impact of gentrification on these areas.

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Previous Episode

Necessity of SEO in Your Cannabis Marketing Strategy

Grassroots Marketing welcomes Cameron Gallacher, the CEO and Co-Founder of Latched, the world's premier agency dedicated to elevating cannabis businesses through innovative strategies. With a specialization in Search Engine Optimization (SEO) for Cannabis, Hemp, and CBD companies in both Canada and the United States, Latched has become a trailblazer in the industry under Cameron's visionary leadership.

Cameron's expertise in grassroots marketing has been instrumental in propelling Latched to the forefront of the cannabis market. His commitment to cultivating organic growth strategies and leveraging digital platforms has not only positioned Latched as a go-to agency but has also empowered countless cannabis businesses to thrive in a competitive landscape. Throughout the interview, Cameron shares insights into the necessity of SEO within the cannabis sector, shedding light on the unique challenges and opportunities that come from a sound SEO strategy.

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Next Episode

MOST Consulting Group and Scarlet Express

Grassroots Marketing speaks with Claudia Post, Founder and CEO of MOST Consulting Group and Scarlet Express. Claudia highlights her background in transportation logistics. She emphasizes a focus on assisting businesses in cannabis transportation services, regardless of scale, offering consultation or partnership opportunities.

They delve into Scarlett Express's services, showcasing expertise in trucking, logistics, and supply chain management, catering to a range of clients from large MSOs to small craft companies. Claudia underscores her work with social equity applicants, advocating for opportunities for all in the cannabis industry. We learn about Most Consulting Group, highlighting their marketing and compliance services for cannabis companies, stressing the importance of specialized help in regulated industries.

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