
Episode 7: Gen Z Travel Trends and How All Brands Can Participate
08/06/24 • 29 min
Gen Z is becoming increasingly obsessed with traveling – but what’s encouraging that hunger? Adventure, peace and quiet, and mysterious places. In this episode, AJ and Lilia dissect Pinterest’s “Summer 2024 Travel Report” and how all brands– travel-oriented or not– can participate in those three key trends. Listen in to learn how you can get in on the fun!
Gen Z is becoming increasingly obsessed with traveling – but what’s encouraging that hunger? Adventure, peace and quiet, and mysterious places. In this episode, AJ and Lilia dissect Pinterest’s “Summer 2024 Travel Report” and how all brands– travel-oriented or not– can participate in those three key trends. Listen in to learn how you can get in on the fun!
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Episode 6 | Pride Never Ends: The Benefits of Marketing to the LGBTQ+ Community Year-Round
Pride Month may be over, but inclusivity is forever. In the latest episode of "Gen Z on Gen Z," AJ and Lilia dive into the significance of Pride, what marketers have been getting wrong about it, and how embracing Pride as a year-round movement can positively impact your brand.
Listen in to learn:
- The importance of recognizing, honoring, and uplifting the LGBTQIA+ community year-round
- How queer culture influences mainstream trends and why marketers should be aware
- How brands can support Gen Z's ongoing journey of self-discovery
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Episode 8: The Loneliness Epidemic and How Gen Z and Brands are Fighting It
Despite being the most connected generation online, many young people feel more isolated than ever. In this episode of "Gen Z on Gen Z," AJ and Lilia dive into the pressing issue of the loneliness epidemic and how Gen Z and forward-thinking brands are stepping up to fight this crisis.
- Strategies brands are using to foster real connections.
- How social platforms are evolving to meet Gen Z's emotional needs.
- How brands can position themselves not just as products or services, but as avenues for meaningful human interaction.
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