Episode 007: Establishing Your Business In a Trend Driven Market with Biko & Honu

12/05/19 • 74 min

F.Y.I.

In this episode of F.Y.I, Yogo is joined by Mikael Mirdad of Biko Group, as well as Kevin Rumantir, and Sashia Rosari of Honu Group. Discussing all the ways you can thrive in a competitive marketplace, from success stories, the relevance of "gimmicks" to the importance of brand ingenuity, Yogo and friends dissect what it really takes to create a sustainable business.

A podcast where professionals share their insights of current and upcoming trends in the creative industry. Whether you are an entrepreneur or someone who’s interested in the inner workings of the business, this is the place to gain knowledge through personal experiences, as told by the experts.

Tune in to hear Mikael, Kevin and Sashia’s take on the challenges of starting your own business, brand ingenuity on whiteboardjournal.com

Tune in to hear Mikael, Kevin and Sashia’s take on the challenges of starting your own business, brand ingenuity on whiteboardjournal.com

Previous Episode

Episode 006: Conscious Fashion & Sustainability Movement with Nolongerminee & Rafheoo

In the past 2 years, we have seen a significant growth on the awareness of climate change through the sustainability movement. People all around the world have expressed their passion and support on saving our planet, one metal straw at a time. There are many sectors that play a part in harming the planet and the fashion industry is one of them. A statistical report stated that fashion generates almost 5% to the world's largest waste, with more than 92 million tonnes of clothes that end up in landfills. That is why, on today's episode of F.Y.I, Bhisma is joined by Dira and Lika or Nolongerminee and Hendi of Rafheoo Footwear to discuss conscious fashion and the part it plays on the sustainability movement. From the impact of thrifting on reducing garment waste, to utilising recycled fabrics to create longlasting footwear, we break down what it really takes to promote an eco-friendly industry.

Tune in to hear Hendi, Lika and Dira's take on conscious fashion, the thrift game and sustainability on whiteboardjournal.com

Next Episode

Ep. 008 How Local Brands Are Responding To The Pandemic With Dominate, Sagara & Horny Cupcakes

In this edition of FYI, Bhisma is back for a special episode to discuss the effects of Covid-19 pandemic on our local fashion industry. Joined by Dila from Dominate in Jakarta, Bagus from Sagara in Bandung and Krisna from Horny Cupcakes in Semarang, this episode discusses how brands from each region are responding to it. From the economic effects of the pandemic, how they take care of their staff to initiatives they take to contribute to the industry, they discover the importance of mutual support during this difficult time.