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Future Proof - 31. Future Proof: The power of innovation in driving brand growth.

31. Future Proof: The power of innovation in driving brand growth.

Future Proof

Join Dr. Nicki Morley as she sits down with Shafik Saba, Global Lead for Front-End Innovation at Haleon, to discuss the power of innovation in driving growth. Shafik shares his philosophy on innovation through design thinking, brand centricity, and building from strong foundations.

Discover the key to sustainable growth through innovation isn’t all about ideation and learn why loving your job, investing in people and having a clear brief are the first things you must do unlock new thinking.



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03/09/23 • 27 min

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