30. What’s it like to work at Facebook? with Steve Hatch

07/21/19 • 25 min

Steve Hatch, Vice President Northern Europe at Facebook, and former CEO at MEC (now Wavemaker) talks about the difference between his current job and working at an agency, and what has changed at Facebook in the last few years – particularly recently, in terms of promoting the social good done by the platform, and minimising harm. He also tells Jane Ostler about the latest innovations and applications for tech like AI and virtual reality, and how Facebook is working with influencers and brands, and joining up some of its services, to provide a better experience for consumers.

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29. What makes a game-changing CMO? with Nadine Dietz

What is the role of the CMO? How is it changing? And, most importantly, what makes a really good one? Jane Ostler interviews Nadine Dietz, chief community officer at AdWeek and host of the CMO Moves podcast, during Cannes Lions 2019. Nadine talks about her conversations with CMOs, the traits she finds they have in common, what they do differently... and even some of the secret dreams they hold.

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31. Why is Spotify getting into podcasts? with Danielle Lee

The Culture Next global trends report from Spotify explains how younger audiences are changing – experiencing screen exhaustion and re-evaluating their relationship with digital media, they are moving to new channels and expecting new, personalised but connected experiences. With these trends and the ubiquity and innovation in audio, says Danielle Lee (Global Vice President, Partner Solutions at Spotify), it is a perfect time for agencies and brands to consider getting creative on platforms like Spotify. But how do they do that? What does good look like? And why is Spotify launching Spotify Originals (and signing deals with the Obamas), to capitalise on a growing interest in longer form podcast content? Find out.

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