Future of Consumer and Retail

SAP SE

Industry Executive Insights | A podcast series by SAP

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Top 10 Future of Consumer and Retail Episodes

Goodpods has curated a list of the 10 best Future of Consumer and Retail episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to Future of Consumer and Retail for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite Future of Consumer and Retail episode by adding your comments to the episode page.

Key Insights from the 2021 RCC Retail Council of Canada Store Conference

Future of Consumer and Retail

10/08/21 • 21 min

The post Key Insights from the 2021 RCC Retail Council of Canada Store Conference first appeared on Future of Consumer and Retail.

Resilient Planning in Times of Chaos

Future of Consumer and Retail

10/27/21 • 13 min

The post Resilient Planning in Times of Chaos first appeared on Future of Consumer and Retail.

The Customer Channel - Five Pillars of Adaptive Retailing

Future of Consumer and Retail

09/17/21 • 19 min

The post The Customer Channel – Five Pillars of Adaptive Retailing first appeared on Future of Consumer and Retail.

Building Action-Oriented CDPs: Manage Consumer Data for Maximum Market Impact

Future of Consumer and Retail

02/28/22 • 26 min

Consumer Products companies are urgently establishing a direct relationship with consumers, and many are using a Customer Data Platform (CDP) to bring all the information they have together in a unified records. But how much data is enough? Join SAP consumer product experts Ratul Shah, Sunny Neely, Ritu Saluja and Javier Flores as they outline best practices including critical use cases, personas, KPIs, and more to help you build an action-oriented CDP.

Join us at FMI Midwinter to deepen the conversation:
https://www.fmi.org/midwinter-conference

And visit our microsite on consumergoods.com for details and related webinars:
https://consumergoods.com/sap-reimagine-consumer-products

The post Building Action-Oriented CDPs: Manage Consumer Data for Maximum Market Impact first appeared on Future of Consumer and Retail.

Top Highlights From The 2021 Consumer Sales and Marketing Summit

Future of Consumer and Retail

01/21/22 • 18 min

Concise event coverage of the 2021 CGSM conference. Hear insights and takeaways from Industry Advisors Jon Dano, Paul Larson, Sunny Neely, and Matt Gardner on sessions featuring executives from top consumer products companies.

Learn more:
https://consumergoods.com/sap-reimagine-consumer-products

The post Top Highlights From The 2021 Consumer Sales and Marketing Summit first appeared on Future of Consumer and Retail.

Earning Customer Trust (Part 3 of The Customer Channel)

Future of Consumer and Retail

12/23/21 • 15 min

Today’s retail customers select only those businesses that know them personally and earn their trust. Listen in on retail experts David Gruehn and Randy Evins to discover how to earn the trust essential to lasting customer loyalty.

Listen to “The Customer Channel” series for strategies to help you meet customers where they are and where they’re headed. You’ll find out how to rapidly transform your business and create lasting improvements that will not only strengthen your relationships with shoppers but also ensure your business stays relevant in the months and years ahead.

For more information on The Customer Channel series, visit our microsite and also be sure to register for upcoming webinars.

The post Earning Customer Trust (Part 3 of The Customer Channel) first appeared on Future of Consumer and Retail.

Front-Office Back-Office Convergence: What this means for Brand Managers

Future of Consumer and Retail

12/13/21 • 23 min

As the Consumer Products industry faces unprecedented changes, Marketing and Sales are increasingly reliant on tight back-office integration. Brand managers must lead end to end cross-functional digital transformation to achieve consumer-centric success.

Learn more:
https://consumergoods.com/sap-reimagine-consumer-products

The post Front-Office Back-Office Convergence: What this means for Brand Managers first appeared on Future of Consumer and Retail.

The Five Strategic Initiatives on Every CEO's Agenda

Future of Consumer and Retail

12/03/21 • 10 min

Five topics that are top-of-mind for every Consumer Products CEO. The Consumer Products business is changing rapidly due to shifting consumer habits and the effects of the pandemic. Listen in for key insights to find your most resilient path forward.

Learn more:
https://consumergoods.com/sap-reimagine-consumer-products

The post The Five Strategic Initiatives on Every CEO’s Agenda first appeared on Future of Consumer and Retail.