Email Marketing Best Practices

In this episode, we carry on with email marketing from the last episode. This week we put forward our 20 biggest tips for email marketing best practices.

1. Get to know your audience
2. Run A/B split tests
3. Create a pre-email campaign checklist
4. Track your chosen metrics and measure success
5. Personalise your email campaigns
6. Make sure you publish quality email marketing content
7. Send all campaigns at the best time to improve opens
8. Review all links and landing pages
9. Build your own email list
10. Segment your list and send relevant content to segments
11. Unsubscribes are part of email marketing life
12. Clean and sanitise your list regularly
13. Make sure your email marketing design is on-brand
14. Don't use generic "no-reply" style from names and send addresses
15. Send a warm welcome email to all new subscribers
16. Send consistently
17. Check and test every campaign before you send it
18. Stay up to date with the latest email marketing trends
19. Utilise cross channel marketing
20. Review and check your subscriber data regularly

We hope you enjoy this episode and feel free to share this episode on social media. You can listen to this podcast on most major podcast platforms.

Support the show (https://www.patreon.com/funnelmybusiness)