
Why Confronting The Artificial Elephant In The Room Is Essential For Your Engagement Strategy
04/18/24 • 6 min
With INTENT: our 5 minute deconstructions of the current trends to inspire healthy rethinking and reconstructive action.
by Chris Wickenden, Chief Creative Officer at FROM:TODAY
In a world of rapid change and evolving market dynamics, leaders are increasingly embracing the integration of AI technologies within their organisations. The potential is huge. Leaders are embracing this potential with 65%, globally, acknowledging its capacity to elevate performance across organisations. However, this enthusiasm isn’t matched by workers with 53% saying they don’t feel equipped to integrate AI into their work.
So: How do organisations empower workers, fully involving and supporting them in their AI strategies, so that they don’t feel blindsided? How do we also address the potential deeper, existential challenges that AI presents to what it means to be human, have meaning and contribute value. It’s crucial that organisations don’t neglect these fundamental human needs when making decisions about AI moving forward.
With INTENT: our 5 minute deconstructions of the current trends to inspire healthy rethinking and reconstructive action.
by Chris Wickenden, Chief Creative Officer at FROM:TODAY
In a world of rapid change and evolving market dynamics, leaders are increasingly embracing the integration of AI technologies within their organisations. The potential is huge. Leaders are embracing this potential with 65%, globally, acknowledging its capacity to elevate performance across organisations. However, this enthusiasm isn’t matched by workers with 53% saying they don’t feel equipped to integrate AI into their work.
So: How do organisations empower workers, fully involving and supporting them in their AI strategies, so that they don’t feel blindsided? How do we also address the potential deeper, existential challenges that AI presents to what it means to be human, have meaning and contribute value. It’s crucial that organisations don’t neglect these fundamental human needs when making decisions about AI moving forward.
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With INTENT: our 5 minute deconstructions of the current trends to inspire healthy rethinking and reconstructive action.
by Chris Wickenden, Chief Creative Officer at FROM:TODAY
This week, Chris explores the 5 founding elements that make up, and will ultimately make or break, your business.
Next Episode

Driving Productivity Whilst Staying Human
We’re busier than ever.
We’re struggling to keep up with our workloads and we’re feeling more and more stressed because of it.
- 64% of people say that they don’t have enough time or energy to do their work.
- 70% of people say that they would delegate as much of their workload as possible to AI.
In this week’s episode of with INTENT: we delve into the challenges of this drive for productivity and the impact that it could be having on employee engagement.
As this drive intensifies, how do we ensure that we keep what’s essentially human, brilliant and life-affirming at the core of our organisations?
How do we make empowered, value based decisions about AI?
How do we ensure that we don’t delegate our essential meaning and connection to each other in service to a rather narrow definition of productivity - more, more quickly?
With INTENT: our 5 minute deconstructions of the current trends to inspire healthy rethinking and reconstructive action.
by Chris Wickenden, Chief Creative Officer at FROM:TODAY
FROM:TODAY - Why Confronting The Artificial Elephant In The Room Is Essential For Your Engagement Strategy
Transcript
[00:00:00] Hey, Chris here from FROM:TODAY, and this week we're discussing the artificial elephant in the room when it comes to employee engagement, the increasing and probably irreversible influence of AI into almost every aspect of our working world. Now, leaders are generally enthusiastically buying into it, opening up and being proactive about the opportunities to use it within their organisations.
65 percent of leaders globally say that most of the roles within their organisations i
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