
177: Minimalist Marketing | Kyla Roma
07/30/18 • 47 min
It’s time to stop overcomplicating lead generation. Your marketing strategy does not have to give you a migraine. There are ways to keep marketing simple, and we've got marketing guru Kyla Roma on the podcast today to show you how to do just that.
Kyla is a marketing and profit consultant who uses her minimalist marketing strategies to build an audience and attract clients. It’s all about playing to your strengths and finding a marketing strategy that works best for you and your ideal audience. We talk today about how you can harness your strengths and apply your unique skill set to a winning marketing campaign.
It’s time to stop overcomplicating lead generation. Your marketing strategy does not have to give you a migraine. There are ways to keep marketing simple, and we've got marketing guru Kyla Roma on the podcast today to show you how to do just that.
Kyla is a marketing and profit consultant who uses her minimalist marketing strategies to build an audience and attract clients. It’s all about playing to your strengths and finding a marketing strategy that works best for you and your ideal audience. We talk today about how you can harness your strengths and apply your unique skill set to a winning marketing campaign.
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176: Keep Yourself, Your Clients & Team Accountable | Edmund Zaloga
We always talk about getting clients on this show, but the real work doesn’t actually start until you’ve signed them on. What do you do when you finally start that client project? How do you manage your time with all these deadlines? It’s no easy task managing all of the moving pieces.
Whether you work alone or with a team, project management is crucial to your success as a freelancer. If you want to work with clients effectively, then it’s best to recognize project management as a collaborative process.
Edmund Zaloga, founder of Responsify, knows about what can go wrong – and what can go right – when it comes to project management. Edmund shares with us on this episode how he learned to manage his projects and the technology that can make it all a little easier!
Next Episode

178: Build an Agency Your Way | Mike Arnesen
The agency space may have a reputation for cultivating a negative atmosphere, but building an agency doesn’t have to be all bad. You just have to build your agency with intention, and that’s exactly what our guest on this episode is doing.
Mike Arnesen is a freelance analyst and SEO fanatic who just so happened to build his own agency called UpBuild. After a few bad experiences, he decided to take what he learned and apply it to a better business model. Now, he puts the mental well-being of himself and his staff before anything else. Mike shares how he learned from his mistakes and overcame the all-too-common tragic sins of professional agencies.
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