Creating a Sustainable Book of Business

11/27/23 • 25 min

Freddie Mac Single-Family Home Starts Here

In this episode of Equitably Speaking, Monda R. Webb, Single-Family Affordable Lending Manager at Freddie Mac and former top originator and financial coach, Dr. Lynn Richardson discuss practical tips for mortgage professionals who want to create a sustainable book of business with borrowers in underserved communities.

Previous Episode

Breaking Into Underserved Markets

The inaugural episode, Breaking Into Underserved Markets, features Pam Perry, Vice President of Single-Family Equitable Housing at Freddie Mac, and Phil Treadwell, host of the Mortgage Marketing Expert podcast. Watch as they discuss:

Phil’s proven three-step marketing formula to break into a new market
Best practices to ensure effective engagement on a cultural level
Resources that loan officers can use to help borrowers that may require financial assistance when applying for a loan

Next Episode

Home Sweet Ownership: Affordable, Sustainable and Equitable Homeownership with Deb Jones

On the first episode, Deb Jones, Senior Vice President and Director, Mortgage Capital Markets, Citizens Bank, chats with guest host Phil Treadwell, founder of M1 Academy and host of the Mortgage Marketing podcast, and explore ways to make homeownership more affordable, sustainable and equitable.