
Fire Me Friday
Scott & Alli
Welcome to our podcast where we share our stories, lessons, frustrations and triumphs in running a service business. We will also give you some of our best tools and tactics for living your best life.
Why Fire Me Friday? Every Friday, we fire ourselves so we can come back Monday morning with a new perspective. We always want to “earn” our position as owners, leaders and as trainers!
Co-Hosts, Scott Norton (Founder/CEO) and Allison Allen (COO) of AXIS Personal Trainers, bring you an unedited and unscripted conversation each week with a glimpse of how business decisions are made, the many mistakes they have made over the years, and ways in which they help their team and their clients thrive.
AXIS, located in Menlo Park, CA, is one of the premier personal training facilities in the country. With a partnership built on trust, dedication, and a continuous drive to be better, Scott and Alli have a successful business that is thriving over 28 years after its inception.
The valuable experience gained through the economic downturns of 2001, 2008, and most notably 2020, is priceless. The many challenges and lessons learned have given them the knowledge and skills necessary to build a team and a business with a strong foundation to succeed through the good times and the bad. Both continue to see personal training clients and focus much of their time on helping to develop their team members, as well as researching and experiencing the latest in health, wellness and longevity.
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Top 10 Fire Me Friday Episodes
Goodpods has curated a list of the 10 best Fire Me Friday episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to Fire Me Friday for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite Fire Me Friday episode by adding your comments to the episode page.

Our Top 3 Factors for Success (Part One: Pain)
Fire Me Friday
10/18/24 • 16 min
This month we celebrated our 28th anniversary of starting AXIS. How have we survived and thrived? In Part One we discuss how pain has been essential in our success.

The Meeting After the Meeting
Fire Me Friday
04/12/24 • 7 min
This episode was recorded after our team meeting where we discussed how to make the client experience better. It takes constant focus every day on each touch point that a client goes through on their journey.
We also discuss our company culture with examples of how our team supports each other.

Autonomy and Empowerment
Fire Me Friday
06/07/24 • 6 min
Jodie is back to discuss why the front desk role is so crucial. It is an extension and a reflection of your business. Giving employees autonomy, the power to make decisions and to do what they think is right is key to our successful culture. Whatever role you are in, if you work your ass off, you can often create your own path to thrive in your career.

How do we deal with difficult clients?
Fire Me Friday
08/02/24 • 9 min
In Part Two of our Ask Us Anything series, we answer a great question from one of our clients. Listen in as we discuss how we deal with difficult clients.

What Are We Afraid Of?
Fire Me Friday
06/14/24 • 6 min
It's healthy (and motivating) to be afraid that we are not delivering the best experience possible for our clients and our team. It's our responsibility to keep AXIS thriving for our clients who depend on us for their health, and for the team members who are supporting themselves and their families. Clients can go anywhere, why do they keep coming back to us? No matter what field you're in or what role you are in, be the absolute best at it!

Three Employees Who Will Ruin a Business
Fire Me Friday
07/19/24 • 9 min
It's not always easy - especially if they bring in a lot of revenue - but you must get rid of toxic employees. We have made the mistake of keeping people too long because it was hard to get rid of them. Learn from our mistakes and fire these people:
- The Whisperer
- The Leveler
- The Deliberate Destroyer

Be the CEO of Your Health
Fire Me Friday
07/12/24 • 8 min
- No one cares as much for you, as you!
- No one knows your body better than you!
- Do your own research!
- Don't accept "there is no study"!
- Ask why!
- Understand Metabolic Health.
- Medicine is not an exact science.
- Information is empowerment.
- Take charge of your health and your life.

Nutrition - Simply Put
Fire Me Friday
10/11/24 • 7 min
There is so much dogma when it comes to nutrition. In this episode we discuss some simple rules to follow for health.

05/17/24 • 5 min
Is it about living to 150 years old, or living your best life for as long as possible? The biohacking movement has sparked so much interest in health and longevity. We all agree that we must start with the basics like nutrition, exercise, sleep, etc. We also feel that the tradition medical system has failed us and we must be the CEO of our health. Listen in on our discussion on biohacking.
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FAQ
How many episodes does Fire Me Friday have?
Fire Me Friday currently has 44 episodes available.
What topics does Fire Me Friday cover?
The podcast is about Personal Training, Management, Leadership, Entrepreneurship, Fitness, Podcasts, Small Business, Health, Business and Longevity.
What is the most popular episode on Fire Me Friday?
The episode title 'Welcome to Fire Me Friday!' is the most popular.
What is the average episode length on Fire Me Friday?
The average episode length on Fire Me Friday is 7 minutes.
How often are episodes of Fire Me Friday released?
Episodes of Fire Me Friday are typically released every 7 days.
When was the first episode of Fire Me Friday?
The first episode of Fire Me Friday was released on Feb 27, 2024.
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