98 | Building an Inclusive Community with Purpose with Caitlin Yong
12/07/21 • 38 min
Caitlin Yong is a longtime college friend of mine who's simply extraordinary. She’s an avid adventurer with a love for splitboarding, and her outgoing and spontaneous personality is just contagious.
With a dedicated focus, she has been building an awesome community Backcountry Together for BIPOC and allies who want to get out there and tackle the slopes. Tune in to hear Caitlin's inspiring story about getting out there and taking action on the things you’re passionate about.
We cover:
+ The story behind her new nonprofit community Backcountry Together
+ Building an all-inclusive community, based on your purpose and passion
+ Being tunnel-visioned about the things we are passionate about
+ How naturally everything can fall into place when you understand and focus on your core mission and values
+ Surrounding yourself with people and a community with common goals
+ Information on what you can look forward to in the Backcountry Together community and event meetups
Connect with Caitlin on Instagram @sk8powder and @backcountrytogether! Or sk8powder.com
If you enjoy this episode, please leave a review on Apple Podcast and share it to your Instagram stories!
Don't forget to tag me @feelgoodsocial, so I can see and spread the love back to you!
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For extended show notes + a whole lot of goodies, visit feelgoodsocial.com/episode/98
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Join the Feel Good Social Club! Our marketing membership for down-to-earth entrepreneurs who want to create content with ease, show up strategically every month and make friends with rad folks who get it. Join today: feelgoodsocial.com/club
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What's your BRAND VIBE on Instagram? With our quick & fun quiz, you’ll hone in your brand's personality + voice + visuals, so you can easily create content that feels "on brand" and looks beautiful in your grid!
TAKE OUR QUIZ HERE: feelgoodsocial.com/quiz
Connect with your host Kinsey:
- Feel Good Social Website: feelgoodsocial.com
- Feel Good Social Instagram: @feelgoodsocial
Check out our sister podcast, Authentic AI for Entrepreneurs!
- Authentic AI Website: diywith.ai
- Authentic AI Instagram: @authenticaiforentrepreneurs
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Ready to create Instagram Reels with ease? Snag our Reels Prompt Playbook for ChatGPT to get 10 AI Prompts for Reels hooks + captions (and more!)
Caitlin Yong is a longtime college friend of mine who's simply extraordinary. She’s an avid adventurer with a love for splitboarding, and her outgoing and spontaneous personality is just contagious.
With a dedicated focus, she has been building an awesome community Backcountry Together for BIPOC and allies who want to get out there and tackle the slopes. Tune in to hear Caitlin's inspiring story about getting out there and taking action on the things you’re passionate about.
We cover:
+ The story behind her new nonprofit community Backcountry Together
+ Building an all-inclusive community, based on your purpose and passion
+ Being tunnel-visioned about the things we are passionate about
+ How naturally everything can fall into place when you understand and focus on your core mission and values
+ Surrounding yourself with people and a community with common goals
+ Information on what you can look forward to in the Backcountry Together community and event meetups
Connect with Caitlin on Instagram @sk8powder and @backcountrytogether! Or sk8powder.com
If you enjoy this episode, please leave a review on Apple Podcast and share it to your Instagram stories!
Don't forget to tag me @feelgoodsocial, so I can see and spread the love back to you!
---
For extended show notes + a whole lot of goodies, visit feelgoodsocial.com/episode/98
---
Join the Feel Good Social Club! Our marketing membership for down-to-earth entrepreneurs who want to create content with ease, show up strategically every month and make friends with rad folks who get it. Join today: feelgoodsocial.com/club
---
What's your BRAND VIBE on Instagram? With our quick & fun quiz, you’ll hone in your brand's personality + voice + visuals, so you can easily create content that feels "on brand" and looks beautiful in your grid!
TAKE OUR QUIZ HERE: feelgoodsocial.com/quiz
Connect with your host Kinsey:
- Feel Good Social Website: feelgoodsocial.com
- Feel Good Social Instagram: @feelgoodsocial
Check out our sister podcast, Authentic AI for Entrepreneurs!
- Authentic AI Website: diywith.ai
- Authentic AI Instagram: @authenticaiforentrepreneurs
---------------------------------------
Ready to create Instagram Reels with ease? Snag our Reels Prompt Playbook for ChatGPT to get 10 AI Prompts for Reels hooks + captions (and more!)
Previous Episode
97 | 4 Tips For Creating Trending Instagram Reels (Plus, bonus tutorials!)
Have you been avoiding creating Reels for your business? I’m not gonna lie, I’ve personally been putting it off too.
But I’ve recently gotten the chance to do a little deep dive into the Reels creation process and honestly, I’m pleasantly surprised! There’s a small learning curve to it but once you work through it, it’s actually a really fun way to market yourself and your brand!
But aside from that, it’s a really popular trend right now so the IG algorithm is favoring that type of content, making it a really powerful tool for increasing your visibility.
So if you’ve been on the fence about creating Reels for your business, I want to encourage you to give it a shot! In this episode, I’m sharing what I’ve learned so that you can start creating Reels, without having to spend a lot of extra time trying to figure it out.
I cover:
+ How to find trending audio (and!) how to actually save it so that you can use it later
+ How to brainstorm your content ideas so that you can create a Reels plan of attack
+ Tips on how to record your video clips and the best way I found to edit them
+ Thinking ahead about what you want to create and gathering everything that you need before you actually begin the creation process
+ Leaving perfection at the door, having fun, and just getting it done
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Psst... Here's the link to download the REELS TUTORIAL FREEBIE that goes with this episode: feelgoodsocial.com/reels
If you enjoy this episode, please leave a review on Apple Podcast and share it to your Instagram stories!
Don't forget to tag me @feelgoodsocial, so I can see and spread the love back to you!
---
For extended show notes + a whole lot of goodies, visit feelgoodsocial.com/episode/97
---
Join the Feel Good Social Club! Our marketing membership for down-to-earth entrepreneurs who want to create content with ease, show up strategically every month and make friends with rad folks who get it. Join today: feelgoodsocial.com/club
Connect with your host Kinsey:
- Feel Good Social Website: feelgoodsocial.com
- Feel Good Social Instagram: @feelgoodsocial
Check out our sister podcast, Authentic AI for Entrepreneurs!
- Authentic AI Website: diywith.ai
- Authentic AI Instagram: @authenticaiforentrepreneurs
---------------------------------------
Ready to create Instagram Reels with ease? Snag our Reels Prompt Playbook for ChatGPT to get 10 AI Prompts for Reels hooks + captions (and more!)
Next Episode
99 | SELLING 101: Speaking to Your Ideal Customer's Motivations and Objections
Serious question - how do you feel about selling? Do you hate it? Do you wish you could just market your services without ever having to get into any 1:1 sales conversations with potential clients? Do you feel like selling makes you feel manipulative and sleazy? Let’s change that. Because you have to be able to confidently sell your products and services, right? In this episode, I’m sharing a strategy to help you feel much more comfortable and confident when it comes to selling. (Warning: side effects may include, actually enjoying the sales process).
I cover:
+ How sales can feel really good (and helpful!) to your potential customers - not manipulative
+ The 3 most common objections that potential customers have - no matter what it is you’re selling
+ How to get specific about objections
+ How to help your potential customers overcome those objections
+ The golden rule when it comes to closing 1:1 sales conversations
+ How understanding your customers' objections and motivations will help improve your messaging and boost sales
+ How customer motivations and objections can help you create your social media content
If you enjoy this episode, please leave a review on Apple Podcast and share it to your Instagram stories!
Don't forget to tag me @feelgoodsocial, so I can see and spread the love back to you!
---
For extended show notes + a whole lot of goodies, visit feelgoodsocial.com/episode/99
---
Join the Feel Good Social Club! Our marketing membership for down-to-earth entrepreneurs who want to create content with ease, show up strategically every month and make friends with rad folks who get it. Join today: feelgoodsocial.com/club
---
What's your BRAND VIBE on Instagram? With our quick & fun quiz, you’ll hone in your brand's personality + voice + visuals, so you can easily create content that feels "on brand" and looks beautiful in your grid!
TAKE OUR QUIZ HERE: feelgoodsocial.com/quiz
Connect with your host Kinsey:
- Feel Good Social Website: feelgoodsocial.com
- Feel Good Social Instagram: @feelgoodsocial
Check out our sister podcast, Authentic AI for Entrepreneurs!
- Authentic AI Website: diywith.ai
- Authentic AI Instagram: @authenticaiforentrepreneurs
---------------------------------------
Ready to create Instagram Reels with ease? Snag our Reels Prompt Playbook for ChatGPT to get 10 AI Prompts for Reels hooks + captions (and more!)
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