044 | Creating Case Studies That Convert with Melissa Harstine
Explicit content warning
11/23/20 • 44 min
Are you telling your customers' stories? And I don't mean those age-old (let's be honest, kinda boring) testimonials that go "Kinsey is amazing at her job!"
I mean the transformations you've helped your customers go through and the improvement you've helped them see!
If not, that's totally cool, my friend - because I'm bringing in the expert to help us. 🤗
Today, I'm chatting with Melissa Harstine about:
+ why using case studies in ALL of our brand's content can help us land more clients and make more money with ease
+ her best tips for creating case studies that people actually want to read and will make people say YES to your offers
+ how case studies can help you improve your copy and speak directly to your ideal potential clients in every area of your business
AND you'll want to listen ALL the way to the end, because Melissa is offering 5 lucky listeners the FREEBIE OF A LIFETIME (👈 yep, I said it). Head to melissaharstine.com/feelgoodsocial to check it out!
Connect with Melissa at melissaharstine.com or on Instagram @melissaharstinecreative!
---
If you enjoy this episode, please leave a review on Apple Podcast and share it to your Instagram stories!
Don't forget to tag me @feelgoodsocial, so I can see and spread the love back to you!
---
For extended show notes + a whole lot of goodies, visit feelgoodsocial.com/episode/44
---
And don't forget to head to feelgoodsocial.com/brandvibe to download our free Brand Vibe Guide!
---
Been struggling to keep ALLL the things of your business organized? Honeybook is my one-stop software to track my projects, clients, invoices and more! Click here to start your FREE TRIAL and snag 50% OFF your first year, if you decide to sign up: feelgoodsocial.com/honeybook
Connect with your host Kinsey:
- Feel Good Social Website: feelgoodsocial.com
- Feel Good Social Instagram: @feelgoodsocial
Check out our sister podcast, Authentic AI for Entrepreneurs!
- Authentic AI Website: diywith.ai
- Authentic AI Instagram: @authenticaiforentrepreneurs
---------------------------------------
Ready to create Instagram Reels with ease? Snag our Reels Prompt Playbook for ChatGPT to get 10 AI Prompts for Reels hooks + captions (and more!)
Are you telling your customers' stories? And I don't mean those age-old (let's be honest, kinda boring) testimonials that go "Kinsey is amazing at her job!"
I mean the transformations you've helped your customers go through and the improvement you've helped them see!
If not, that's totally cool, my friend - because I'm bringing in the expert to help us. 🤗
Today, I'm chatting with Melissa Harstine about:
+ why using case studies in ALL of our brand's content can help us land more clients and make more money with ease
+ her best tips for creating case studies that people actually want to read and will make people say YES to your offers
+ how case studies can help you improve your copy and speak directly to your ideal potential clients in every area of your business
AND you'll want to listen ALL the way to the end, because Melissa is offering 5 lucky listeners the FREEBIE OF A LIFETIME (👈 yep, I said it). Head to melissaharstine.com/feelgoodsocial to check it out!
Connect with Melissa at melissaharstine.com or on Instagram @melissaharstinecreative!
---
If you enjoy this episode, please leave a review on Apple Podcast and share it to your Instagram stories!
Don't forget to tag me @feelgoodsocial, so I can see and spread the love back to you!
---
For extended show notes + a whole lot of goodies, visit feelgoodsocial.com/episode/44
---
And don't forget to head to feelgoodsocial.com/brandvibe to download our free Brand Vibe Guide!
---
Been struggling to keep ALLL the things of your business organized? Honeybook is my one-stop software to track my projects, clients, invoices and more! Click here to start your FREE TRIAL and snag 50% OFF your first year, if you decide to sign up: feelgoodsocial.com/honeybook
Connect with your host Kinsey:
- Feel Good Social Website: feelgoodsocial.com
- Feel Good Social Instagram: @feelgoodsocial
Check out our sister podcast, Authentic AI for Entrepreneurs!
- Authentic AI Website: diywith.ai
- Authentic AI Instagram: @authenticaiforentrepreneurs
---------------------------------------
Ready to create Instagram Reels with ease? Snag our Reels Prompt Playbook for ChatGPT to get 10 AI Prompts for Reels hooks + captions (and more!)
Previous Episode
043 | TELL YOUR STORY! Prompts To Help You Get Personal and Actually Post On The Gram!
Are you struggling to actually post on social media? I know if you're listening to this podcast, you want to market your business online, but are you actually showing up?
I'm not here to judge you, my friend... I'm here to offer you some help (and a little bit of homework!)
Through the end of this year, I'll be sharing weekly prompts on my Instagram account (@feelgoodsociall) to help us all share our stories and get personal with our ideal followers...
Because I truly believe: Storytelling is the best way to boost your KNOW / LIKE / TRUST factor with your people, so they want to buy from YOU (and not the Jane Shmane brand over there that's just like yours but not as cool. 😉)
To participate, simply check Instagram every Wednesday for a new prompt - and create post about it!
Make sure you tag me @feelgoodsocial, so I can see and leave some love for you in the comments!
Psst... Are you scared of getting personal?
Don't worry, you won't be alone. 🤗
I'll be sharing my answers to these weekly prompts right along with you! In fact - in today's episode, I'm sharing my answer to the first week's prompt: The Origin Story of Feel Good Social.
And please share this challenge with your friends who could use a little push to post on social, too.
Connect with your host Kinsey:
- Feel Good Social Website: feelgoodsocial.com
- Feel Good Social Instagram: @feelgoodsocial
Check out our sister podcast, Authentic AI for Entrepreneurs!
- Authentic AI Website: diywith.ai
- Authentic AI Instagram: @authenticaiforentrepreneurs
---------------------------------------
Ready to create Instagram Reels with ease? Snag our Reels Prompt Playbook for ChatGPT to get 10 AI Prompts for Reels hooks + captions (and more!)
Next Episode
045 | Marketing Your Etsy Products On Instagram with Kim Higgins
Been trying to figure out the best way to market your Etsy products? Today, Kim Higgins of Made Mod joins me to share how you can effectively use Instagram to market your Etsy products.
We highlight:
+ How to set up your Etsy shop for success
+ Using authenticity to build relationships
+ Letting your voice come out in your content
If you’ve been trying to get your Etsy products to take off then you won’t want to miss this episode!
Connect with Kim at etsy.com/shop/mademodvb or on Instagram @mademod_vb!
----
If you enjoy this episode, please leave a review on Apple Podcast and share it to your Instagram stories!
Don't forget to tag me @feelgoodsocial, so I can see and spread the love back to you!
---
For extended show notes + a whole lot of goodies, visit feelgoodsocial.com/episode/45
---
Struggling to hone in on your BRAND VIBE on Instagram? Grab our FREE Brand Vibe Guide to find out WHO your brand is on social media! Visit feelgoodsocial.com/brandvibe to grab this awesome freebie.
---
Been struggling to keep ALLL the things of your business organized? Honeybook is my one-stop software to track my projects, clients, invoices and more! Click here to start your FREE TRIAL and snag 50% OFF your first year, if you decide to sign up: feelgoodsocial.com/honeybook
Connect with your host Kinsey:
- Feel Good Social Website: feelgoodsocial.com
- Feel Good Social Instagram: @feelgoodsocial
Check out our sister podcast, Authentic AI for Entrepreneurs!
- Authentic AI Website: diywith.ai
- Authentic AI Instagram: @authenticaiforentrepreneurs
---------------------------------------
Ready to create Instagram Reels with ease? Snag our Reels Prompt Playbook for ChatGPT to get 10 AI Prompts for Reels hooks + captions (and more!)
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