Underfashion's Untold Story, With Designer and Author Christina Erteszek

I have a fascinating fearless expert to share with you. Christina Erteszek is the author of a new book The First Lady of Underfashions. As the daughter of founders of an innovative lingerie business: The Olga Company, Christina shares this memoir with excerpts from her parents’ Jan and Olga's private papers — a true family saga!

Her parent’s story is inspiring. Jan and Olga escaped from World War II Europe and arrived in the US with just a few dollars. They turned their paltry savings into a multi-million-dollar fashion business. That's an interesting enough story, but there is so much more to it!

At 14:17 min in, hear Christina Erteszek share an insight into her father's fashion process

"My Father said his favorite thing to do was to go to the sales table, because he always liked to look at what didn't sale - why didn't it work? Maybe it had a great idea, but it was also in a colour that was not attractive, so that good idea could not be discovered. So, it's exploring , it's like when you take a hike and you look for that heart rock... and if you keep on looking you find it."

Check out the book! - Fearless: Girls with Dreams, Women with Vision

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