Experts of Experience

Mission.org

If your customers aren’t happy, they will let you and the whole world know. Loudly. Ever wonder how companies deliver a consistent experience that meets - and exceeds - their customer’s expectations? On this show, we’ll dive deep into the world of customer experience and share how businesses are navigating high expectations and leveraging emerging technology like AI and GPT to create the next great experience for their customers. Hosted by Lauren Wood and featuring some of the smartest business minds of the day, Experts of Experience is your go-to resource for ideas, innovation, and inspiration to level up your CX. This podcast is presented by Salesforce Customer Success.

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Top 10 Experts of Experience Episodes

Goodpods has curated a list of the 10 best Experts of Experience episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to Experts of Experience for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite Experts of Experience episode by adding your comments to the episode page.

Introducing Experts of Experience

Experts of Experience

10/25/23 • 1 min

This is Experts of Experience, your new go-to podcast to learn about customer experience, customer success, and the technology that powers some of the biggest and best businesses in the world. Hosted by Lauren Wood and featuring some of the smartest business minds of the day, Experts of Experience will be your one-stop-shop for ideas, innovation, and inspiration to level up your CX.

Episodes drop every Wednesday. Subscribe now!

Imagine running your business with a trusted advisor who has your success top of mind. That’s what it’s like when you have a Salesforce Success Plan. With the right plan, Salesforce is with you through every stage of your journey — from onboarding, to realizing business outcomes, to driving efficient growth. Learn more about what’s possible on the Salesforce success plan website.

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Are your teams facing growing demands? Join CX leaders transforming their AI strategy with Agentforce. Start achieving your ambitious goals. Visit salesforce.com/agentforce

Mission.org is a media studio producing content alongside world-class clients.
Learn more at mission.org

How to Setup AI Agents That Your Customers Will Love

Experts of Experience

04/16/25 • 41 min

Another Agentforce Guinea Pig has joined the show... She’s here to tell you if you think rolling out AI is as easy as flipping a switch, think again.

From early mistakes to surprising wins, Laura Meschi, Customer Experience Manager at Secret Escapes, walks us through what it actually takes to train an AI agent that can truly support customers.

We dive into why ROI isn't the best measure of AI success, how customer effort scores skyrocketed after launching Agent Force, and why CX leaders need to start simple and think long-term. Laura also pulls back the curtain on what it really takes to train an AI agent — and why you absolutely shouldn’t DIY your rollout.

If you’re a B2B leader wondering how AI agents fit into the future of customer success, this conversation will hit home.

Key Moments:

00:00: Laura Meschi’s AI Agent Rollout at Secret Escapes

02:45: Secret Escapes’ Agentforce: Lessons from a First-Mover

11:14: Surprise Wins and the Underrated Power of Human QA

16:41: How Agentforce Reshaped the CX Team (Without Cutting Headcount)

22:26: Guardrails, Limits, and Finding the Sweet Spot for AI Use Cases

26:30: Why Clean, Centralized Data Is the Real AI Superpower

27:18: Don’t DIY Your AI: The Case for Bringing in Experts

29:58: How AI Improved CES and Transformed Customer Perception

34:50: What’s Next: Future AI Strategies and Upcoming Salesforce Tools

37:21: Reimagining CX: Using AI to Build Relationships, Not Just Efficiency

40:37: Start Simple, Prioritize Data, and Train for the Long Game

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Are your teams facing growing demands? Join CX leaders transforming their AI strategy with Agentforce. Start achieving your ambitious goals. Visit salesforce.com/agentforce

Mission.org is a media studio producing content alongside world-class clients.
Learn more at mission.org

#18 Innovation in Education: Duolingo's Approach to Immersive Learning with Megan Bednarczyk

Experts of Experience

02/21/24 • 50 min

Join us as, Megan Bednarczyk, staff product designer at Duolingo, gives us a deep dive into the use of generative AI in the language learning app and how users are getting the most out of the technology. Megan shares how GPT-4 opened up new possibilities for personalized and immersive language learning experiences and she emphasizes the importance of testing and iterating with users to ensure the effectiveness of the AI-powered features. Megan also discusses the strategies used to create an addictive and engaging experience for Duolingo users.

Tune in to learn:

Generative AI, such as GPT-4, has enabled Duolingo to create personalized and immersive language learning experiences.
Testing and iterating with users is crucial in the development of AI-powered features.
Creating an addictive and engaging experience is key to keeping users motivated and coming back to the app.
Understanding the user's perspective and incorporating subject matter experts are essential in designing effective AI-powered products. Creating a fun and engaging experience is crucial for keeping users engaged and coming back to an app.
Drawing inspiration from other apps and games can help incorporate gamification elements into different industries.
Balancing business needs and user value is essential in monetization strategies.
Using AI to solve user needs can enhance the user experience and provide personalized solutions.
Avoid blindly following AI trends and instead focus on solving real problems for users.
Staying informed about AI developments and experimenting with the technology can help uncover new possibilities.
Starting with the user and understanding their needs is key to building successful products.

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Mission.org is a media studio producing content for world-class clients. Learn more at mission.org.

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Are your teams facing growing demands? Join CX leaders transforming their AI strategy with Agentforce. Start achieving your ambitious goals. Visit salesforce.com/agentforce

Mission.org is a media studio producing content alongside world-class clients.
Learn more at mission.org

#14 Chris Ho's Secret to The Art of Delegation and Customer Experience

Experts of Experience

01/24/24 • 48 min

Dive into the world of executive assistance and client relationships with Chris Ho, Chief Client and Revenue Officer at Athena.

In this episode of Experts of Experience, host Lauren Wood engages with Chris Ho to uncover the intricacies of effective delegation and its impact on customer success.

Learn about Athena's innovative approach to enhancing client experiences and how Chris's leadership is shaping the future of executive assistance. Chris shares profound insights on the relationship between successful client management and strategic delegation, emphasizing the significance of empathetic and intelligent client interactions.

Tune in to discover Athena's transformative strategies in client service and delegation.

If you enjoyed this episode, please rate us on Spotify and Apple Podcasts.

Subscribe Now: https://www.youtube.com/@ExpertsofExperience?sub_confirmation=1

Learn more about what’s possible on the Salesforce success plan website: http://sfdc.co/SalesforceCustomerSuccess

(00:00) Introduction and Focus on Customer Experience (CX)

(01:20) Chris's Journey to CX and Athena's Philosophy

(03:37) Athena's Approach to Matching Executives and EAs

(06:56) Empowering and Nurturing Executive Assistants at Athena

(09:13) Onboarding Clients and the Art of Delegation

(11:11) Adapting Hero's Journey in Customer Onboarding

(16:47) Client Engagement and Tracking Happiness

(20:45) Client-Centric Strategies and Using AI

(24:31) Teaching Clients Effective Delegation

(28:00) EA's Impact on Clients' Lives and Athena's Culture

(30:05) Approach to Unengaged or Unhappy Clients

(32:24) Tracking Client Engagement and Happiness with AI

(39:00) Chris's Personal Experience with Exceptional Customer Service

(41:57) Final Thoughts and Advice for Customer Experience Leaders

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Are your teams facing growing demands? Join CX leaders transforming their AI strategy with Agentforce. Start achieving your ambitious goals. Visit salesforce.com/agentforce

Mission.org is a media studio producing content alongside world-class clients.
Learn more at mission.org

#10 Grant Riewe: Leading CX Transformation in Mental Healthcare

Experts of Experience

12/27/23 • 31 min

Discover how technology is transforming the field of mental health and crisis response.

In this episode, host Lauren Wood talks with Grant Riewe, CTO of Vibrant Emotional Health. Grant shares his journey in innovating mental health services, particularly the 988 suicide crisis lifeline, demonstrating how technology can be a powerful tool in providing life-saving support.

Learn about the challenges and successes in integrating technology into mental health services. Grant delves into the development of new platforms, the expansion of service offerings, and the importance of human connection in crisis management.

Tune in for an enlightening conversation on the intersection of technology and mental health with one of the leading experts in the field.

If you enjoyed this episode, please be sure to rate our show on Spotify and Apple Podcasts.

Subscribe Now: https://www.youtube.com/@ExpertsofExperience?sub_confirmation=1

Learn more about what’s possible on the Salesforce success plan website: http://sfdc.co/SalesforceCustomerSuccess

(00:00) Introduction and Guest Introduction

(01:07) Grant Riewe on Vibrant Emotional Health's Mission

(03:07) The Strategic Vision of 988 Lifeline

(06:20) Scaling Operations and Service Expansion

(09:17) Addressing Increased Demand for Mental Health Services

(11:33) Technology Stack and Service Adaptation

(14:34) Personalization in Crisis Response

(17:32) Measuring Success and Impact

(21:43) Proactive Steps in Suicide Prevention

(23:30) Role of AI in Mental Health Services

(27:03) Innovation and Culture in Vibrant Emotional Health

(30:12) Grant's Advice for Customer Experience Leaders

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Are your teams facing growing demands? Join CX leaders transforming their AI strategy with Agentforce. Start achieving your ambitious goals. Visit salesforce.com/agentforce

Mission.org is a media studio producing content alongside world-class clients.
Learn more at mission.org

#12 Riley Thomas: How Does Tech Transform The Real Estate Experience?

Experts of Experience

01/10/24 • 42 min

Explore the nexus of customer experience, success, and technology in the construction and real estate finance sectors in this episode of the Experts of Experience podcast.

In this episode, host Lauren Wood engages in a conversation with Riley Thomas, the SVP of Markets at Built Technologies, a leader in construction and real estate finance technology.

They discuss how Built Technologies is revolutionizing the industry by enhancing efficiency, collaboration, and business agility. Riley shares insights into the challenges of modernizing an antiquated industry, the strategic use of AI, and the importance of understanding customer needs to drive product development.

This episode offers a deep dive into how Built Technologies is navigating the complexities of the construction and real estate sectors and their vision for the future.

Tune in to learn from Riley's extensive experience and discover how Built Technologies is shaping the future of its industry with innovative solutions and a customer-centric approach.

If you enjoyed this episode, please rate us on Spotify and Apple Podcasts.

Subscribe Now: https://www.youtube.com/@ExpertsofExperience?sub_confirmation=1

Learn more about what’s possible on the Salesforce success plan website: http://sfdc.co/SalesforceCustomerSuccess

00:00 Introduction and Riley Thomas' Background at Built Technologies

01:25 Built Technologies' Work and Clientele

02:57 Modernization of the Banking and Construction Industries

05:40 Driving Adoption and Changing Work Practices

07:43 Incorporating AI in Business Operations

09:35 Customer Insights and Product Development

11:53 Use of AI for Customer Data Synthesis and Business Development

14:00 Trust and Candor in Business

17:19 Customer Retention Strategies

20:33 Company Culture and Employee Experience

25:57 Future Vision and Impact of Built Technologies

31:09 Leadership Philosophy and Employee Engagement

35:26 Maintaining Positivity and Realism in Leadership

39:02 Understanding and Catering to Customer Needs

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Are your teams facing growing demands? Join CX leaders transforming their AI strategy with Agentforce. Start achieving your ambitious goals. Visit salesforce.com/agentforce

Mission.org is a media studio producing content alongside world-class clients.
Learn more at mission.org

Customer Experience Is Changing. Meet The Host Who’s Leading The Conversation.

Experts of Experience

04/23/25 • 24 min

This episode’s a little different — and kind of emotional. Lauren Wood, our incredible host since day one, is passing the mic to the amazing Lacey Peace. Before she signs off, Lauren reflects on the wild ride: 75+ episodes, millions of downloads, and countless insights about CX, AI, and leadership. Lacey, who’s helped produce over 35 shows and reach 45+ million listeners as part of the Mission.org team, shares what drew her to the show (hint: she’s a storytelling nerd in the best way) and what she’s excited to explore next — from small business CX wins to how AI is quietly reshaping the employee experience. It’s a thoughtful, fun, and inspiring handoff that sets the stage for a bold new chapter. Tune in to discover the incoming shifts in the show’s guests, topics, segments, and more.

Key Moments:

00:00: Passing the Mic to a New Host
00:42: Lessons from 75+ CX Interviews: Lauren Wood’s Farewell Insights
01:42: Meet Lacey Peace: New Host with 45M+ Podcast Listener Reach
02:41: Building Brand Trust Through Storytelling and Customer Journey Mapping
03:47: Why Customer Experience Strategy Belongs to Every Business Function
07:32: The Role of AI in Scaling B2B Customer Experience and Success Operations
14:54: Empowering Teams: How Leadership and Employee Experience Drive CX
18:46: B2B Lightning Round: Actionable CX Takeaways for Marketing, Product, and IT

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Are your teams facing growing demands? Join CX leaders transforming their AI strategy with Agentforce. Start achieving your ambitious goals. Visit salesforce.com/agentforce

Mission.org is a media studio producing content alongside world-class clients.
Learn more at mission.org

#57 Why Your C-Suite Needs to Embrace AI for Customer Success

Experts of Experience

11/20/24 • 52 min

Want to navigate the complexities of digital transformation successfully? In this episode, Jonathan Murray, the Chief Strategy Officer at Mod Op and co-author of Getting Digital Done, outlines a step-by-step approach to integrating AI into your customer experience strategy. He explains how to build a solid data foundation and establish governance principles that will set your organization up for success. Plus, Jonathan and Lauren discuss the disconnect between leadership and customer needs, and how to bridge that gap using data-driven insights.

Tune in to learn:

Why organizations often resist new technologies due to fear and uncertainty
How AI can enhance customer interactions through conversational experiences
How AI can help rehumanize business interactions with customers
Why organizations must have the right data infrastructure to leverage AI
Why employee experience must be prioritized to ensure successful transformations

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Mission.org is a media studio producing content alongside world-class clients. Learn more at mission.org.

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Are your teams facing growing demands? Join CX leaders transforming their AI strategy with Agentforce. Start achieving your ambitious goals. Visit salesforce.com/agentforce

Mission.org is a media studio producing content alongside world-class clients.
Learn more at mission.org

LA Fires Exposed a Harsh Customer Service Truth

Experts of Experience

02/26/25 • 46 min

Wildfires, floods, total loss — what happens when disaster strikes and people need help navigating the chaos?

Gavin Blair, COO of Bright Harbor and former CX leader at Lemonade, joins Lauren Wood to break down why disaster recovery is failing the empathy test — and what needs to change.
From the California wildfires to the broken insurance system, Gavin reveals how frontline teams can rebuild trust in the moments that matter most. This conversation covers why insurance is so difficult to navigate, how Bright Harbor is reshaping disaster recovery with AI and human connection, and the simple CX strategies that can turn devastation into a structured path forward.

If you think empathy and efficiency can’t coexist in high-stakes CX, think again.

Key Moments:

00:00: Who is Gavin Blair, COO of Bright Harbor?
02:17 Bright Harbor's Mission and Inception
04:08 Challenges in Insurance CX
06:18 Empathetic CX Through Disaster Recovery
11:08: Citizens’ Optimism & Resilience After LA Fires
14:51: Training Empathetic and Responsive Teams
23:05 Role of AI in Enhancing Empathy
33:51 Why Responsiveness is the Most Important Part of CX
41:43 Gavin’s Advice for CX Leaders Everywhere

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Are your teams facing growing demands? Join CX leaders transforming their AI strategy with Agentforce. Start achieving your ambitious goals. Visit salesforce.com/agentforce

Mission.org is a media studio producing content alongside world-class clients.
Learn more at mission.org

#52 Why Understanding the Customer Is The Key to Great Experiences

Experts of Experience

10/16/24 • 46 min

On this episode, Gina Hardy, Chief Marketing and Experience Officer at Chamberlain Group, discusses the evolution of customer experience in the digital-first world. She emphasizes the importance of understanding the customer and their needs, using data to anticipate needs, and effectively communicating complex products to consumers. Gina shares her experiences in marketing, including her role in shaping myQ’s product journey and successful campaigns with LeBron James and Serena Williams for Tonal. Plus, she highlights the power of storytelling in creating memorable brand experiences.

Key Insights:

Understanding the customer and their needs is crucial in creating a great customer experience.
Data can be used to anticipate customer needs and create personalized experiences.
Effectively communicating complex products to consumers is a challenge that requires concise and compelling messaging.
Storytelling is a powerful tool in creating memorable brand experiences.
Creating a memorable customer experience requires balancing intrigue with informative content and understanding the customer journey.
Fostering a culture of innovation and prioritizing the employee experience are key to building a successful brand.
Feedback is crucial for growth and should be encouraged and acknowledged in order to create a safe space for ideas.
AI can enhance customer care and marketing, but it requires continuous iteration and data-driven decision-making.
Opinions and assumptions should be validated through customer research and feedback to ensure that products and marketing efforts meet customer needs.

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Mission.org is a media studio producing content alongside world-class clients. Learn more at mission.org.

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Are your teams facing growing demands? Join CX leaders transforming their AI strategy with Agentforce. Start achieving your ambitious goals. Visit salesforce.com/agentforce

Mission.org is a media studio producing content alongside world-class clients.
Learn more at mission.org

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FAQ

How many episodes does Experts of Experience have?

Experts of Experience currently has 78 episodes available.

What topics does Experts of Experience cover?

The podcast is about Customer Success, Marketing, Management, Customer Service, Emotional Intelligence, Podcasts, Business and Customer Experience.

What is the most popular episode on Experts of Experience?

The episode title '#27 New Report Reveals Trends and Challenges for the Industry' is the most popular.

What is the average episode length on Experts of Experience?

The average episode length on Experts of Experience is 44 minutes.

How often are episodes of Experts of Experience released?

Episodes of Experts of Experience are typically released every 7 days.

When was the first episode of Experts of Experience?

The first episode of Experts of Experience was released on Oct 25, 2023.

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Experts of Experience

Mission.org

Top 10 Experts of Experience Episodes

Key Moments:

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FAQ

How many episodes does Experts of Experience have?

What topics does Experts of Experience cover?

What is the most popular episode on Experts of Experience?

What is the average episode length on Experts of Experience?

How often are episodes of Experts of Experience released?

When was the first episode of Experts of Experience?

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