Sina Fak on why CRO is not a person but a multidisciplinary Experimentation team
Experiment Nation: The Podcast03/31/22 • 39 min
Sina Fak is the Head of Optimization & Business Intelligence at ConversionAdvocates, the #3 top CRO agency in the world in 2020. Sina shares what businesses get wrong when they hire a shiny new in-house CRO strategist, what to look out for before taking an in-house CRO role, and when a business should consider going agency vs. In-house for CRO.
Learn more about ConversionAdvocates: https://conversionadvocates.com/
Find Sina Fak on LinkedIn: https://www.linkedin.com/in/sinafak/
03/31/22 • 39 min
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