19: A Customer Acquisition Strategy To Grow From 2 to 27 Employees

09/30/15 • 20 min

Execepreneur: From Executive to Entrepreneur

Randy Reyess is co-founder of VenturePact, a technology services firm that matches companies with talented application development teams from around the globe. He has also written in publications such as Forbes, Fast Company and Harvard Business Review. In our conversation today, Randy describes in detail how to acquire customers through online advertising, including VenturePact's strategic use of dynamic landing pages. He also describes his approach to growing the company from 2 to 27 people in 3 short years. For more lessons about how to be an execepreneur, visit www.execepreneur.com.

Previous Episode

18: How To Systematize And Productize A Services Business

Rachel Rodgers started the Rodgers Collective, a cool, innovative take on a law firm. She has grown the company over the past 5 years or so, and has lot to share, including a great way to think about protection as an entrepreneur.

Four questions for Rachel this week:

How have you rocked Rodgers Collective while raising a couple of newborns at the same time?
How did you systematize your business?
How did you productize your legal services?
What legal guidance do you have for Entrepreneurs?

For complete show notes, visit www.launchandlead.com.

Next Episode

20: How to Use a Relationship Map to Create a $4 Million Company

Tamara Nall founded The Leading Niche, a consulting firm to the federal government and larger firms. She shares with us the secret of growing her company to $4M in revenue - the relationship map.

For complete show notes: http://www.launchandlead.com/20