
Cookies: Double Stuffed - Part 2!
06/29/22 • 59 min
3 Listeners
We’re back with Part 2 of “Cookies: Double Stuffed” Get ready for an extra deep Deep Dish with our Foodlosopher, Anna Van Valin, as she dives into one of the most epic food business rivalries in history: the century-long battle between Oreo and Hydrox. When a ruthless lawyer and two bitter baker brothers collided at the beginning of the 20th century, it led to the creation of the very first food conglomerate, a world-changing invention, and the most popular cookie on earth. She tells us which cookie really came first (it’s not the one you think!!) and how some of the best and worst marketing played a big role in who came out on top. It’s a story STUFFED with corporate backstabbing, petty revenge and so much shade. Milk isn’t the only thing Oreo’s been DUNKing on!
*If you need reproductive care, want to learn more about your reproductive rights, or find out how to help, visit choice.crd.co
More info from the show:
* Watch the deliciously dramatic “Cookie Wars: The Food That Built America” from the History Channel
* Oreo's delightful 1980 commercial
*Hydrox's questionable commercial from 1966
*Hydrox's VERY questionable 1988 commercial
Connect with us!
*Want to support our women and BIPOC-created independent podcast? Buy us a coffee!
* For more great content about the stories & foods we talk about on the show (plus a peek BTS) follow us at @FoodDayPod on Instagram, Twitter & Facebook or check out our webpage.
* Join our mailing list for extra content and to keep up with all the exciting things we have planned for this season.
*Get yourself a delicious Yumday snack box
We’re back with Part 2 of “Cookies: Double Stuffed” Get ready for an extra deep Deep Dish with our Foodlosopher, Anna Van Valin, as she dives into one of the most epic food business rivalries in history: the century-long battle between Oreo and Hydrox. When a ruthless lawyer and two bitter baker brothers collided at the beginning of the 20th century, it led to the creation of the very first food conglomerate, a world-changing invention, and the most popular cookie on earth. She tells us which cookie really came first (it’s not the one you think!!) and how some of the best and worst marketing played a big role in who came out on top. It’s a story STUFFED with corporate backstabbing, petty revenge and so much shade. Milk isn’t the only thing Oreo’s been DUNKing on!
*If you need reproductive care, want to learn more about your reproductive rights, or find out how to help, visit choice.crd.co
More info from the show:
* Watch the deliciously dramatic “Cookie Wars: The Food That Built America” from the History Channel
* Oreo's delightful 1980 commercial
*Hydrox's questionable commercial from 1966
*Hydrox's VERY questionable 1988 commercial
Connect with us!
*Want to support our women and BIPOC-created independent podcast? Buy us a coffee!
* For more great content about the stories & foods we talk about on the show (plus a peek BTS) follow us at @FoodDayPod on Instagram, Twitter & Facebook or check out our webpage.
* Join our mailing list for extra content and to keep up with all the exciting things we have planned for this season.
*Get yourself a delicious Yumday snack box
Previous Episode

Cookies: Double Stuffed - Part 1!
There’s DOUGH much we want to tell you about cookies, we had to do it in two episodes! In Part 1 of this epic two-parter, Anna and Lia share their fondest cookie memories and tell us how letting their creativity go wild with cookie decorating was important part of their holiday traditions growing up. They also debate Oreo cookie eating methods — the twist and the dunk — and prove there’s no such thing as moderation when it comes to these sweet treats. Then Lia Ballentine, our Chef-Creator, digs into cookie history, presents the “cookie vs. biscuit” debate, and goes through an epic list of cookie holidays. Can you believe there are more than 15 cookie days to celebrate each year? She highlights some of the most interesting cookie days on the calendar (National Spicy Hermit Cookie Day?) then tells us about three important women who have made (and continue to make) a tremendous impact in cookies and culture: Juliette Gordon Low, the founder of the Girls Scouts; Ruth Graves Wakefield, creator of the chocolate chip cookies; and Jasmine Cho, a cookie activist. Stay tuned for Part 2 coming next week, when Anna Van Valin, our Foodlosopher, discusses the century-long battle for the cookie aisle between Oreo and Hydrox!
More info from the show:
* Watch Jasmine Cho’s TEDx Talk: “Cookies as a Form of Activism”
* Listen to Phoebe tell another lie in this clip from “Friends” -
Connect with us!
*Want to support our women and BIPOC-created independent podcast? Buy us a coffee!
* For more great content about the stories & foods we talk about on the show (plus a peek BTS) follow us at @FoodDayPod on Instagram, Twitter & Facebook or check out our webpage.
* Join our mailing list for extra content and to keep up with all the exciting things we have planned for this season.
*Get yourself a delicious Yumday snack box
Next Episode

Who Let the (Hot) Dogs Out?
Hi Listeners! Anna and Lia are about to get frank with you, because this episode is all about Hot Dogs! Prepare to play detective as Anna Van Valin, our Foodlosopher, helps us solve the mysteries of the mystery meat in the Deep Dish: Is the mismatch between the number of buns and wieners in a pack a conspiracy? Is the Hot Dog a sandwich? And the question we’re all afraid to ask: Why do we call it a hot “dog”??? But first, Lia Ballentine, our Chef-Creator, gives us the history of the frankfurter and how it became a classic American food, the national food council behind the biggest hot dog celebration of the year and it’s fearless leader “The Queen of Wien.” Plus, you’ll relish the story of the bitter rivalry behind two legends of the competitive eating world: Takeru Kobayahi and Joey Chestnut. Franks for listening!
Vote for “Every Day is a Food Day” in the People’s Choice Podcast Awards! We’re up for two awards and we need your support! Go to PodcastAwards.com, follow the instructions to vote, and nominate us in the “Arts” and “Best Female Hosted” categories. Voting closes July 31!
Explore more from the show:
* Check out the official website of the National Hot Dog and Sausage Council here.
* Learn the proper way to eat a hot dog in this etiquette guide.
* Watch the trailer for “The Good, The Bad, The Hungry."
Connect with us!
*Want to support our women and BIPOC-created independent podcast? Buy us a coffee!
* For more great content about the stories & foods we talk about on the show (plus a peek BTS) follow us at @FoodDayPod on Instagram, Twitter & Facebook or check out our webpage.
* Join our mailing list for extra content and to keep up with all the exciting things we have planned for this season.
*Get yourself a delicious Yumday snack box
View transcript.
Every Day is a Food Day - Cookies: Double Stuffed - Part 2!
Transcript Summary
In the podcast episode "Cookies: Double Stuffed - Part 2!", the hosts begin by acknowledging the Supreme Court's decision on Roe versus Wade and offering solidarity and support. They then delve into the history of cookies, specifically the Oreo-Hydrox rivalry. They discuss the creation of the National Biscuit Company (Nabisco) by Adolphus Green, the competition between Hydrox and Oreo, and the various marketing strategies employed by both brands. They highlight how Oreo's decision to become kosher played a significant role in the decline of Hydrox. The episode also explores the aggressive tactics allegedly used by Mondelez, Oreo's parent company, to hide Hydrox on store shelves. The hosts critique a video about the history of cookies and crackers for using an Oreo prop instead of a Hydrox prop. Overall, this episode provides an entertaining and informative account of the cookie industry and the intriguing rivalry between Oreo and Hydrox. Whether you're interested in food history, corporate competition, or just enjoy a good cookie, this episode is definitely worth a listen.
Transcript
Cookies: Double Stuffed - Part 2! Top Questions Answered
Who invented the inner seal that keeps food fresh?
Adolphus Green invented the inner seal.
What was the original name of Nabisco?
National Biscuit Company was the original name of Nabisco.
What company competed with Nabisco?
The Loose-Wiles Baking Company (later known as Sunshine Biscuits) competed with Nabisco.
What was the marketing strategy of Hydrox cookies?
Hydrox cookies marketed themselves as being the original and finest cookie ever made.
What did Oreo emphasize in their advertising?
Oreo emphasized enjoyment and encouraged people to dunk, twist, lick, and eat Oreos in their own style.
When did Oreo become certified kosher?
Oreo became certified kosher in 1994.
What happened to Hydrox cookies after being discontinued?
Hydrox cookies were bought by Leaf Food Brands in 2010 and are now produced in small batches mainly for use in other food products.
What is the rivalry between Oreo and Hydrox based on?
The rivalry between Oreo and Hydrox is based on competitive marketing tactics.
Who is the parent company of Oreo?
Mondelez International is the parent company of Oreo.
What was the outcome of the $800 million lawsuit between Leaf Brands and Mondelez?
The outcome of the $800 million lawsuit between Leaf Brands and Mondelez is not mentioned.
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