Would building a year-round community around your event allow you to offer more value? In this episode, I interview Neil Thompson from Delegate Wranglers. He shares his journey growing a Facebook community that exceeded any expectations.
We learn how he grew and monetised his platform, starting with just a simple newsletter and expanding to customised campaigns working with global brands. Neil also shares the amazing value he could add during the tough times of the pandemic, quickly pivoting to online content and community support.
As you listen, consider what a thriving year-round gathering place could do for your attendees, community, industry and bottom line. Neil shares how he cultivated an engaged, supportive culture that became the foundation of Delegate Wranglers' runaway success. Neil's story illustrates how listening to your community and continually evolving to meet needs can help transform a simple idea into a thriving member ecosystem.
If you’re looking for inspiration and a model to emulate, this in-depth chat with a true community leader is a must listen.
Full show notes: https://eecast.com/27
01/18/24 • 19 min
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