3:3 Sell your next event with attendee videos - Dan Gable

09/20/23 • 31 min

Struggling to get the word out about your event? Tired of expensive video productions that feel out of touch? What if the secret to selling your next event was already in your attendees' pockets?

In this episode, Dan Gable shares how smartphone videos filmed by attendees could provide authentic, cost-effective event promotion. Discover new techniques to capture organic event moments that professional shoots often miss. Learn how Dan's platform Shout Out makes it easy to share real-time videos that spark FOMO.

Whether you want to showcase speaker reactions, spread excitement, or give virtual attendees a taste of the experience, you’ll learn how tapping into this content can boost engagement on a budget. Attendee videos just might be the marketing secret weapon you’ve been overlooking.

Tune in to uncover the power of leveraging your existing event advocates and moments. You’ll come away with insight that could seriously impact how you promote and sell your next event!

Full show notes: https://eventmartech.com/sell-your-next-event-with-attendee-videos

Struggling to get the word out about your event? Tired of expensive video productions that feel out of touch? What if the secret to selling your next event was already in your attendees' pockets?

Tune in to uncover the power of leveraging your existing event advocates and moments. You’ll come away with insight that could seriously impact how you promote and sell your next event!

Full show notes: https://eventmartech.com/sell-your-next-event-with-attendee-videos

Previous Episode

3:2 The real impact of AI on event marketing - Alex Makarski

Artificial intelligence is transforming marketing across industries, and event marketing is no exception. But between the hype and fear, what is the real impact? In this episode, host Lee is joined by Alex, founder of digital media agency Clickmakers, to peel back the curtain on how AI and machine learning are enhancing creativity, strategy, and results for event marketers.

Alex shares fascinating real-world examples of how AI is automating tedious tasks while actually unleashing more human ingenuity, but also cautions against letting AI run unchecked. Tune in to hear insights on the present and future of AI in event marketing, including predictions that may surprise you. With a balanced perspective, this episode will equip any event marketer to maximise this powerful technology while avoiding pitfalls.

Full show notes: https://eventmartech.com/ai-impact-event-marketing

Next Episode

3:4 Small changes for a more sustainable event - Lee Hird

Does sustainability feel daunting? Are you overwhelmed when trying to work out the most eco friendly way to deliver your in-person event? The good news is you don't have to do everything at once!

Starting with a few small wins, you can easily build up to an event that reduces it's impact on the environment, and maximises the experience of your attendees creating memories that will last a lifetime.

In this episode, Lee Hird, expert in sustainable event management, shares how to take the first steps on your sustainability journey.

Full show notes: https://eventmartech.com/small-changes-more-sustainable-event/