The Brain Science Behind Selling Cars

04/22/24 • 24 min

Co-author of the international bestseller The Molecule of More and Senior Vice President of Mental Health at Hims & Hers, Daniel Lieberman, MD, joins us on this episode of Driving Ahead, the NADA podcast. Dan sits down with our host Jonathan Collegio to discuss dopamine’s unique effect on the brain, and how we can harness its power to improve customer experience and stand out against competitors. So press play and make sure you don’t miss this fascinating episode.

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Presented by The National Automobile Dealers Association

https://www.nada.org/

X @NADAUpdate
Instagram @NADA
YouTube @NADAUpdate
LinkedIn @NADA
Facebook @NADAUpdate

Presented by The National Automobile Dealers Association

https://www.nada.org/

Previous Episode

What the Future Dealership Will Look Like with Glenn Mercer

Glenn Mercer, automotive researcher and industry futurist, is our guest on this episode of Driving Ahead, the NADA podcast. The author of the insightful “Dealership of Tomorrow” report, Glenn is here to discuss how the US will take on the challenge of EV adoption, the future of the retail side of the industry, and so much more. Listen in to hear what’s coming down the pipeline for the automotive world! Press play and make sure you don’t miss this informative episode.

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Presented by The National Automobile Dealers Association

https://www.nada.org/

Next Episode

Hydrogen: Fuel of the Future? with Andrew Hinkly

Andrew Hinkly, hydrogen technology investor and Managing Partner at AP Ventures, is our guest on this episode of Driving Ahead, the NADA podcast. Andrew is here to discuss the different classifications of hydrogen, why the high energy density of hydrogen is so desirable, practical applications of hydrogen tech that are in use now as well as planned for the future, plus so much more. Listen in to hear what’s coming down the pipeline for the automotive world! Press play and make sure you don’t miss this fascinating episode.