
Jeff's Favourite Guests - Diana Morato Feliciano – Silencing your Critics
01/20/23 • 23 min
Season 3 of Doing the Opposite: Business Disruptors is coming very soon. Ahead of the launch, Jeff shares with you some of his favourite guests from previous seasons.
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In this episode of Doing the Opposite: Business Disruptors, Jeff Dewing speaks Diana Morato Feliciano who is Chief Growth Officer at Sensei, a tech company that operates autonomous shopping stores.
Most notably in her extensive career, Diana was responsible for the roll out of Deliveroo to 35 cities across Spain and has been recognised in the Top 100 Female Business Leaders in Spain as well as one of the Most Influential Women in Business.
Diana reveals how many people in Spain thought Deliveroo would never succeed, but she believed in her project and partnered with the best restaurants to ultimately prove the critics very wrong. And she was not averse to getting her hands dirty – in the early days Diana even went out making deliveries to support restaurants and ensure it was successful. Diana also recognises the importance of the role her team played, and how their commitment and teamwork led to the success of the roll out.
Now, Diana is disrupting the ‘bricks and mortar’ shopping experience with autonomous shopping stores!
Hosted by Jeff Dewing
Discover Cloudfm Group
Season 3 of Doing the Opposite: Business Disruptors is coming very soon. Ahead of the launch, Jeff shares with you some of his favourite guests from previous seasons.
--
In this episode of Doing the Opposite: Business Disruptors, Jeff Dewing speaks Diana Morato Feliciano who is Chief Growth Officer at Sensei, a tech company that operates autonomous shopping stores.
Most notably in her extensive career, Diana was responsible for the roll out of Deliveroo to 35 cities across Spain and has been recognised in the Top 100 Female Business Leaders in Spain as well as one of the Most Influential Women in Business.
Diana reveals how many people in Spain thought Deliveroo would never succeed, but she believed in her project and partnered with the best restaurants to ultimately prove the critics very wrong. And she was not averse to getting her hands dirty – in the early days Diana even went out making deliveries to support restaurants and ensure it was successful. Diana also recognises the importance of the role her team played, and how their commitment and teamwork led to the success of the roll out.
Now, Diana is disrupting the ‘bricks and mortar’ shopping experience with autonomous shopping stores!
Hosted by Jeff Dewing
Discover Cloudfm Group
Previous Episode

Jeff's Favourite Guests - Jeroen Van De Waal – Turning the Tide on Climate
Season 3 of Doing the Opposite: Business Disruptors is coming very soon. Ahead of the launch, Jeff shares with you some of his favourite guests from previous seasons.
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In this episode of Doing the Opposite: Business Disruptors, Jeff Dewing speaks to Jeroen Van De Waal, Founder of OrcaNation. Jeroen is a multi-award winning campaigner for the oceans as well as an author and keynote speaker.
Jeroen is building a network to do good. He is focused on bringing like-minded people together to turn the tide on destruction and pollution, and start putting the oceans, planet and nature first.
Hear what inspired Jeroen to embark on his conservational journey as an entrepreneur and how he built his business into an ocean literacy multinational. He also shares the vision behind his latest ocean technology company BOTL and how they are planning to build reefs to support marine ecosystems.
Jeroen also shares what he’s most grateful for in his life and reveals how his positive mind-set helps to overcome challenges and setbacks.
Hosted by Jeff Dewing
Discover Cloudfm Group
Next Episode

Jeff's Favourite Guests - Alan Brazil – Take your Chances
Season 3 of Doing the Opposite: Business Disruptors is coming very soon. Ahead of the launch, Jeff shares with you some of his favourite guests from previous seasons.
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In this episode of Doing the Opposite: Business Disruptors, Jeff Dewing speaks to footballing legend and TalkSPORT host Alan Brazil.
Alan reveals how a playground rule at his school that limited ball size, ultimately led to an illustrious footballing career with Ipswich Town, Tottenham Hotspur and Manchester United among others, as well as playing internationally for Scotland.
His football career was cut short by health difficulties at 27 when he began to transition into broadcasting.
Now the host of the breakfast show on TalkSPORT, Alan recalls the story of how he very nearly missed his debut appearance on the station.
Alan also highlights the importance of respect and demonstrating respect to those around you.
Hosted by Jeff Dewing
Discover Cloudfm Group
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