DO IT FOR A LIVING

Jeremy Powell (aka JP) grew up in Florida and his family couldn’t care less about the car culture. JP spent his early years skating and building ramps. When he graduated high school in 1995, he bought a Honda Civic and started to modify it with an intake and some headers. After feeling zero performance gains, he decided to bolt on a turbo kit which really woke the car up! From here on out, he became addicted to performance. During college, he decided that he wanted to work in the aftermarket automotive industry. He mailed a copy of his resume all over the country to various parts manufacturers in hopes of landing a job. After a few weeks went by, he received a voicemail from AEM and ended up getting an interview! He landed the job and began development on their first ECU which became known as the AEM Series 1. A few years passed and he received a job offer from HP Freaks in Oregon. His new job was to design and manufacture parts for BMW’s. After a few years, he decided to start making totally unrelated parts on the side and unofficially started Radium Engineering. Fast forward to 2015 and they decide to make a legit business out of it and go full time.

They started into the fuel management system while upgrading a Lotus. It had really bad starvation problems and had a fuel pump that was very difficult to access. They decided to make a surge tank for the car to get around having to deal with the stock pump. This is how they got started down the path of making fuel systems for various cars! Radium Engineering is still just 3 people and they are now in Portland, Oregon and rent a 3,000-square foot facility. They outsource all of the CNC machining, laser etching, anodizing, and powder coating and have no plans to ever buy their own equipment. This allows them to focus on the design, assembly, and shipping their products.

Martin Musial is the President of AMS and Alpha Performance Products. His company builds hard parts and complete platform installations for Nissan GTR and European vehicles such as BMW, Mercedes, and Porsche among others. But did you know that he started by designing camshafts for a Merkur x4ti? Martin tells his entrepreneurial story from disassembling his family’s thermostat as a kid, to designing camshafts the hard way. Martin shares what makes him tick and his philosophy on life and the performance business.

Tony says that 20 years in the industry has taught him how to sniff out BS... Tony also talks about ID’s new fuel pump controller and how it’s going to change the game. He speaks on software he uses in his business: Wrike for project management, Gmail and Freshdesk for email.

Stay tuned at the end for a candid conversation between Reid and Tony about the tools he uses to handle the hundreds of emails he gets.

Tim grew up in Massachusetts and got interested in cars early on as a teenager. He moved to Florida to go to college and find some better weather. After graduating, he worked at an ad agency and handled a lot of the automotive stuff. He bought a Datsun 240Z and began hosting SCCA Autocross events. He was hungry for automotive information, but all of the magazines were focused on new car specs and data, not modifying cars in your garage to go faster.

So, he told his wife they were going to start their own magazine and appeal to the weekend racer. He wanted to provide coverage of races and install guides for people for people who owned smaller and import sports cars. They got a bank loan to purchase a computer and begin assembling the magazine. Tim took his knowledge from his ad agency job to drum up advertisers and content. Then they were off to the printer!

He has stayed ahead of the technology curve over the years. He was the second company in the area to purchase a desktop publishing system which sped up the process to get the magazine printed. Their March 1989 issue was created completely digital and they have been doing it that way ever since. Their latest shift has been towards digital content. They created their website blog back in 1998. In 1999, they started the $1999 challenge (now the $20XX challenge) and their forum took off with information about this event. This forum following quickly transferred to their website information and then their social media accounts. They have done their best to provide unique content to both audiences as their viewing tendencies change. They have even started doing a Facebook live video every Wednesday night.

Cody Loveland worked on bicycles during his early teens but realized cars were way cooler when he turned 16. It didn’t take him long before he was piecing together turbo kits for his EK Civic and quickly had a group of people asking for him to make parts for their cars. His step-dad loaned him the money for a tig welder and Cody never looked back. While he was working as a package sorter for UPS, he started LoveFab, Inc in 2002 and worked both jobs for several months. But he quit his job and decided to not go back to college to focus his efforts on LoveFab. He was working out of a home shop from 2006-2012 and transitioned to working on NSX’s.

He eventually began renting a 7000 square foot commercial space and quickly realized how difficult it is to run a large-scale operation. He encountered some miscommunication with a customer that ended up costing him tens of thousands of dollars. At the same time, he had a daughter and realized that he needed to downsize his operation. While he didn’t close LoveFab, he scaled it back and returned to a home/shop style space where he continues to fabricate turbo kits and work on cars.

His latest passion project is called the EnV8 and is a tube-chassis, LS-powered race car that he hopes to produce and sell in the future. He is still modifying the design and testing his work, but he is excited to unleash the full potential!