Carrie Tillman, Building Character into Your Email Marketing

06/02/23 • -1 min

Carrie Tillman runs a successful online business and does it primarily through email marketing.Her character, Shelley McMurtry, has legions of fans and followers she actively monetizes.Learn the process that Carrie goes through to create a lovable character that gets results.Find out how you can use Characters to increase sales in your email marketing, even if you are a b2b marketer.Carrie and I cover her 10 techniques for sustaining a relationship via email marketing and compare and contrast our strategies.

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