#55 – Questions To Ask Before Hiring CRO Agency

01/17/24 • 28 min

In this episode of the CRO Live Hour podcast, hosts Khalid and Simbar tackle the essential questions to consider before hiring a Conversion Rate Optimization agency. They discuss the most challenging aspects of CRO projects, providing valuable insights into the complexities of experiment launches, resource commitments, and team involvement.
Tune in and gain a practical understanding of what to expect and how to navigate these challenges when embarking on a conversion optimization journey.

QUESTION — Have a question about e-commerce Conversion Optimization, A/B Testing, User Research, Marketing, or Anything Else? Post in the comments section of this video!
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#54 – Post-BFCM Experimentation Strategies

Join hosts Khalid and Simbar in this insightful episode of CRO Live Hour as they take a deep dive into post-Black Friday and Cyber Monday experimentation strategies. The hosts discuss the challenges and opportunities that arise for businesses in the aftermath of the busy shopping weekend. They explore innovative experimentation techniques, data-driven approaches, and case studies that shed light on successful post-BFCM strategies employed by leading e-commerce businesses.

Next Episode

#56 – Program Management in Conversion Optimization

In the latest episode of the CRO Live Hour podcast, hosts Khalid and Simbar explore the role of program managers in conversion optimization. From overcoming hurdles in deploying high-quality experiments to incorporating checks and balances into workflows, the hosts offered valuable insights into navigating the complexities of conversion optimization.
Khalid and Simbar also go on to highlight how effective program management is crucial for aligning teams, streamlining processes, and achieving optimal results. The episode also emphasized the significance of cultivating a culture of continuous learning within teams to keep abreast of industry trends and evolving consumer behaviors.