An Honest Chat with Soph: The Best & Worst Bits of Being an Influencer (sophdoeslife)
03/20/24 • 43 min
Let's chat with Soph and reminisce about the golden days of YouTube beauty content and explore how we've navigated the choppy waters of social media's evolution. We discuss the nostalgic simplicity of our early YouTube days and the complexities of adapting our content for platforms like TikTok and Instagram. The conversation gets real as we address the pressure to maintain relevance and the impact of a fast-paced posting schedule on our creative processes.
Listen in as we peel back the curtain on influencer management and brand partnerships. Soph shares her initial reservations about joining a management agency and the surprising successes that followed, while Soph and I consider the shift towards valuing engaged followers over sheer numbers. We don't shy away from the darker side either, tackling tough brand requests, unethical contract clauses, and the all-too-common issue of delayed payments in the industry.
We reflect on the personal toll of content creation and the strategies we've employed to strike a balance between work and self-care. I open up about the pressures of constantly being 'on' and the guilt that comes with taking much-needed breaks. We both emphasize the importance of setting realistic goals and prioritising personal time, offering a glimpse into the lessons learned from our mistakes and the ongoing search for inspiration that fuels our creative journeys.
Alice
https://www.instagram.com/alicethorpe_/
https://www.youtube.com/alicethorpe
Soph
https://www.youtube.com/@sophdoeslife
https://www.instagram.com/soph
https://www.tiktok.com/@sophdoeslife
Hosted on Acast. See acast.com/privacy for more information.
Let's chat with Soph and reminisce about the golden days of YouTube beauty content and explore how we've navigated the choppy waters of social media's evolution. We discuss the nostalgic simplicity of our early YouTube days and the complexities of adapting our content for platforms like TikTok and Instagram. The conversation gets real as we address the pressure to maintain relevance and the impact of a fast-paced posting schedule on our creative processes.
Listen in as we peel back the curtain on influencer management and brand partnerships. Soph shares her initial reservations about joining a management agency and the surprising successes that followed, while Soph and I consider the shift towards valuing engaged followers over sheer numbers. We don't shy away from the darker side either, tackling tough brand requests, unethical contract clauses, and the all-too-common issue of delayed payments in the industry.
We reflect on the personal toll of content creation and the strategies we've employed to strike a balance between work and self-care. I open up about the pressures of constantly being 'on' and the guilt that comes with taking much-needed breaks. We both emphasize the importance of setting realistic goals and prioritising personal time, offering a glimpse into the lessons learned from our mistakes and the ongoing search for inspiration that fuels our creative journeys.
Alice
https://www.instagram.com/alicethorpe_/
https://www.youtube.com/alicethorpe
Soph
https://www.youtube.com/@sophdoeslife
https://www.instagram.com/soph
https://www.tiktok.com/@sophdoeslife
Hosted on Acast. See acast.com/privacy for more information.
Previous Episode
From Sketches to Sales: Building a Creative Business with Laurel Mae Art
Join Alice Thorpe and Laurel from Laurel Mayart, as she takes us through her transformation from creating TikTok content to managing a flourishing Etsy shop and her own Shopify platform. Listen in as Laurel candidly shares the ups and downs of moving away from commission work to establishing a more secure online business model, handling the challenges that come with growth, and the strategic ways she's navigated Etsy's fees to build customer trust. Her journey offers a wealth of practical advice for anyone looking to start small on Etsy and expand their creative business with wisdom and grace.
In our discussion, we explore the delicate act of balancing the creative spark with the necessity of productivity, a struggle familiar to many in the artistic field. Laurel and I delve into the complexities of separating work from leisure when your passion is also your profession. We exchange ideas on the importance of taking regular breaks, inspired by different work schedules, and the rejuvenating power of weekends off. For those caught in the social media comparison trap, we share personal strategies for stepping away from screens to maintain mental health, alongside the tools and informal approaches to social media that help nurture our creative businesses without succumbing to burnout.
Hear about the behind-the-scenes world of content creation as we discuss the realities of maintaining consistency across social media platforms and the surprising amount of time dedicated to editing that goes unnoticed. Laurel reflects on her experiences with Patreon, providing a glimpse into the routine that keeps the content flowing and the community engagement that shapes it. Wrapping up the conversation, we touch on the intricacies of managing a small business's growth while prioritising mental well-being, and Laurel offers a generous peek into her thought process, making this an episode brimming with insights for fellow creators and entrepreneurs.
Alice
https://www.instagram.com/alicethorpe_/
https://www.youtube.com/alicethorpe
Laurel
https://www.instagram.com/laurelmaeart/
https://www.youtube.com/@LaurelMaeArt
Hosted on Acast. See acast.com/privacy for more information.
Next Episode
Haters Gonna Hate: Body Positivity & Social Media Success with Demi Donnelly
Join us for a chat with Demi Donnelly, who takes us through her evolution from a content consumer to an internet sensation. Demi opens up about her journey into the world of content creation, sharing her experiences from house renovations to embracing body positivity and fashion on various platforms. Listen in as she reflects on the pivotal moments that shaped her career, including the explosive response to her viral Primark secrets video, and how it prompted her to adopt a more strategic approach to her online presence.
As we wrap up, Demi and I explore the complexities of social media influence and personal growth, sharing stories of our own mistakes and the lessons learned along the way. From the consequences of public vulnerability to finding our footing in influencer management, this episode is a trove of relatable experiences for anyone living their life online.
Alice
https://www.instagram.com/alicethorpe_/
https://www.youtube.com/alicethorpe
Demi
https://www.youtube.com/demidonnelly
https://www.instagram.com/demidonnellyx/
https://www.tiktok.com/@demidonnellyx
Hosted on Acast. See acast.com/privacy for more information.
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