How To Reach A Targeted Audience In The Luxury Lifestyle / Elite Category with Rick Sedler, CEO & Founder of RMS Media Group, Inc.
02/13/22 • 35 min
1 Listener
In this week's episode you'll meet one of our dear friends, Rick Sedler. Rick is the CEO and Founder of RMS Media Group, a company that markets to the elite upper class. His publications are in the luxury lifestyle market, a category he helped to define. In this conversation we dig into what it takes to market to a hyper-segmented population of individuals, establishing credibility and connecting with decision makers through relationship-driven sales. You'll learn that the power of relationships and establishing a genuine connection over common interests can be the key to unlocking the success of your dreams.
About Rick Sedler, CEO & Founder of RMS Media Group
Rick is a publisher, a media pro, and an expert storyteller. He was instrumental in the growth of The Robb Report Magazine, eventually leading them from the Chief seat. He was later recruited by Elite Traveler as the founding publisher. Elite Traveler has become the #1 luxury travel magazine that’s distributed exclusively on private jets. Today he serves as the CEO and founder of RMS Media group, managing the company’s owned and operated publishing operations which includes Northshore, Ocean Home and Luxury Pools and Outdoor Living magazines as well as their luxury media consulting and branding businesses.
Company & Rick's Social Links:
Company: rmsmg.com
LinkedIn: https://www.linkedin.com/in/rick-sedler-4882486/
Instagram: https://www.instagram.com/ricksedler/
Twitter: https://twitter.com/ricksedler
Tiktok: https://tiktok/ricksedler
Podcasts Mentioned:
Armchair Historians with Anne Marie Cannon
Join Our Community Of "Dragonflies" And Reach For Your Dreams
Follow us on all social spaces @themediacasters
Join The Mediacasters Community FREE for a limited time: https://themediacasters.mn.co
Instagram: https://www.instagram.com/themediacasters
Podcast website: https://themediacasters.com
In this week's episode you'll meet one of our dear friends, Rick Sedler. Rick is the CEO and Founder of RMS Media Group, a company that markets to the elite upper class. His publications are in the luxury lifestyle market, a category he helped to define. In this conversation we dig into what it takes to market to a hyper-segmented population of individuals, establishing credibility and connecting with decision makers through relationship-driven sales. You'll learn that the power of relationships and establishing a genuine connection over common interests can be the key to unlocking the success of your dreams.
About Rick Sedler, CEO & Founder of RMS Media Group
Rick is a publisher, a media pro, and an expert storyteller. He was instrumental in the growth of The Robb Report Magazine, eventually leading them from the Chief seat. He was later recruited by Elite Traveler as the founding publisher. Elite Traveler has become the #1 luxury travel magazine that’s distributed exclusively on private jets. Today he serves as the CEO and founder of RMS Media group, managing the company’s owned and operated publishing operations which includes Northshore, Ocean Home and Luxury Pools and Outdoor Living magazines as well as their luxury media consulting and branding businesses.
Company & Rick's Social Links:
Company: rmsmg.com
LinkedIn: https://www.linkedin.com/in/rick-sedler-4882486/
Instagram: https://www.instagram.com/ricksedler/
Twitter: https://twitter.com/ricksedler
Tiktok: https://tiktok/ricksedler
Podcasts Mentioned:
Armchair Historians with Anne Marie Cannon
Join Our Community Of "Dragonflies" And Reach For Your Dreams
Follow us on all social spaces @themediacasters
Join The Mediacasters Community FREE for a limited time: https://themediacasters.mn.co
Instagram: https://www.instagram.com/themediacasters
Podcast website: https://themediacasters.com
Previous Episode
Unleash The Power Of Social Audio And Mentorship with Dayo Akinrinade, CEO & Founder of Wisdom
1 RecommendationsIn this week's episode Jules & Corinna connect with a maven of social audio, Dayo Akinrinade to talk about the power of using one's voice to connect with other people in real time on social audio applications. They discuss the power of mentorship and how social audio has revolutionized connection as people seek guidance while others offer support. The two-sided exchange offered within social audio is nothing short of revolutionary!
About Dayo Akinrinade, Founder & CEO of Wisdom
- Dayo started as an IT Management Consultant at Accenture and Deloitte
- Then, driven by the lack of diversity in London’s tech ecosystem, she joined the founding team of OneTech, London’s largest diversity in startups programme, backed by the JP Morgan Chase Foundation.
- Subsequently, after spotting a gap in the market, she went on to found Africlick, a cultural dating app targeting 1 billion Africans globally. Africlick has been mentioned on BBC Africa, BBC London Radio and Huffpost.
- Dayo holds a B.Sc. in Computer Science from the University of Manchester and a M.Sc. in Technology from University College London.
- Dayo was named 2021 Women In Dating Powerbook, celebrating the 20 most inspirational and influential women in the dating industry
- Dayo was named in the Financial Times Top 100 Most Influential Ethnic Minority Leaders in Tech.
Wisdom Socials
- https://www.instagram.com/joinWISDOMapp/
- https://twitter.com/joinWISDOM
- https://www.facebook.com/joinWISDOMapp
- https://www.linkedin.com/company/joinwisdomapp/
- https://www.wisdom.audio/
Dayo’s Socials
- https://twitter.com/DayoAKK
- https://www.instagram.com/dayo.akk/
- https://www.linkedin.com/in/dayo-akinrinade-6102762/
Join Our Community Of "Dragonflies" And Reach For Your Dreams
Follow us on all social spaces @themediacasters
Join The Mediacasters Community FREE for a limited time: https://themediacasters.mn.co
Instagram: https://www.instagram.com/themediacasters
Podcast website: https://themediacasters.com
Next Episode
The Mediacasters (formerly Femcasters) Podcast & Collaborative Community Featured on Women Who Sarcast with Kathy Barron
Corinna Bellizzi and Julie Lokun, hosts and creators of Femcasters, talk about their mission to support women in podcasting, broadcasting, and media. They share their story behind the creation of Femcasters (now The Mediacasters), how men play a role in their community, and discuss the one thing that women podcasters struggle with the most.
Tune in and learn how many times Julie says "sarcastic," the results of Corinna's ever changing DNA test, and how everyone needs to "live your dash."
You can find Corinna and Julie at www.femcasters.com and on social media @femcasters.
We love our listeners and want to hear from you! Send us your feedback at [email protected] or leave a voicemail message at our PodInbox.
Become one with your sarcasm and SUBSCRIBE wherever you listen to podcasts!
Subscribe to Women Who Podcast magazine at womenwhopodcastmag.com.
Follow us on social media @womenwhosarcast and @womenwhopodcastmagazine!
Become part of our sarcastic community and join us on Patreon.
Join Our Community Of "Dragonflies" And Reach For Your Dreams
Follow us on all social spaces @themediacasters
Join The Mediacasters Community FREE for a limited time: https://themediacasters.mn.co
Instagram: https://www.instagram.com/themediacasters
Podcast website: https://themediacasters.com
If you like this episode you’ll love
Episode Comments
Generate a badge
Get a badge for your website that links back to this episode
<a href="https://goodpods.com/podcasts/creative-entrepreneur-a-podcast-for-business-growth-strategy-and-monet-194789/how-to-reach-a-targeted-audience-in-the-luxury-lifestyle-elite-categor-19480602"> <img src="https://storage.googleapis.com/goodpods-images-bucket/badges/generic-badge-1.svg" alt="listen to how to reach a targeted audience in the luxury lifestyle / elite category with rick sedler, ceo & founder of rms media group, inc. on goodpods" style="width: 225px" /> </a>
Copy