E068: Top 6 Mistakes Course Creators Make

11/09/21 • 17 min

2 Listeners

Course Creators HQ...All About Online Courses

Here’s how to avoid some of the most common mistakes that new course creators make when trying to create their first online course. Listen in to make sure you avoid them!

LINKS MENTIONED IN THIS EPISODE

Is Your Course Idea Any Good? Get the FREE training at https://www.CourseCreatorsHQ.com/idea

Want unlimited graphics projects? Fill out the application at https://www.CourseCreatorsHQ.com/kapa

Can’t decide whether you should use Kajabi, Teachable, Thinkific or even Wordpress? Get the FREE workbook and training at https://www.CourseCreatorsHQ.com/host

KEY TAKEAWAYS FOR ONLINE COURSE CREATORS

Six of the most common mistakes I see course creators making. Let’s recap:

1 – Don’t be Dug the Dog and get distracted. Stay focused!

2 – Don’t be a squirrel and finish before you jump to the next project.

3 – Don’t work with more than one expert at a time.

4 – Don’t put everything you know into your course.

5 – Don’t get stuck in the messy middle and

6 – Don’t try to do it all yourself!

COME VISIT

Get Julie’s help with your course with the 24 Hour Course Creator program -
https://24HourCourseCreator.com

Website
https://www.CourseCreatorsHQ.com

Facebook
https://www.facebook.com/CourseCreatorsHQ/

Instagram
https://www.instagram.com/CourseCreatorsHQ

Twitter
https://www.Twitter.com/CourseHQ

Here’s how to avoid some of the most common mistakes that new course creators make when trying to create their first online course. Listen in to make sure you avoid them!

LINKS MENTIONED IN THIS EPISODE

Is Your Course Idea Any Good? Get the FREE training at https://www.CourseCreatorsHQ.com/idea

Want unlimited graphics projects? Fill out the application at https://www.CourseCreatorsHQ.com/kapa

Can’t decide whether you should use Kajabi, Teachable, Thinkific or even Wordpress? Get the FREE workbook and training at https://www.CourseCreatorsHQ.com/host

KEY TAKEAWAYS FOR ONLINE COURSE CREATORS

Six of the most common mistakes I see course creators making. Let’s recap:

1 – Don’t be Dug the Dog and get distracted. Stay focused!

2 – Don’t be a squirrel and finish before you jump to the next project.

3 – Don’t work with more than one expert at a time.

4 – Don’t put everything you know into your course.

5 – Don’t get stuck in the messy middle and

6 – Don’t try to do it all yourself!

COME VISIT

Get Julie’s help with your course with the 24 Hour Course Creator program -
https://24HourCourseCreator.com

Website
https://www.CourseCreatorsHQ.com

Facebook
https://www.facebook.com/CourseCreatorsHQ/

Instagram
https://www.instagram.com/CourseCreatorsHQ

Twitter
https://www.Twitter.com/CourseHQ

Previous Episode

E067: Sales Messaging Secrets for Your Course with Kim Weitkamp

2 Recommendations

Guest Kimberly Weitkamp of The Audience Converter talks about how to write to sell more courses. She shares her secrets to writing conversationally to resonate with your audience.
Get all the links in the show notes at https://CourseCreatorsHQ.com/67

LINKS MENTIONED

Save your spot for Kim's FREE Masterclass, Swipe Copy Secrets: How to Avoid Top Copy Mistakes that are Killing Conversions, Cashflow and Client Retention - https://CourseCreatorsHQ.com/Kim

Listen to Kim's podcast, The Audience Converter - https://coursecreatorshq.com/KimsPodcast

KEY TAKEAWAYS

Start at end.
What is the call to action? What is the next step?
The goal of your phrasing is to guide them.
A "conversion" is not always just a "sale." It's just getting them to take action.
Who are you talking with (your audience) and what journey do they need to go to take action.
Don't start with a blank page (pull up something you've written in the past).
Start with the details about the course - and then go back to the problem you are helping people solve.
Don't try to write the headline first.
Use standard formatting and structure (but don't use other people's words and marketing!)
Write conversationally to get your reader to keep nodding their head and saying, "Yes, that's me."
Use Otter.AI to transcribe your speaking and talk about your course.
Remember who are you talking to, what is their problem, and what's in it for them?
When you have multiple audiences, write to ONE person (and imagine you are having a one-to-one conversation).
Your targeting is like a bulls eye: you just need to get close (like the concentric circles on a target).
Niching is identifying the best people who are ready for you.
Record yourself talking and use it as your starting point!
People will want to work with you so make sure your marketing reflects you!

COME VISIT!

Clubhouse
Connect with me on Clubhouse for FREE masterclasses at @JulieHood.

CourseCreatorsHQ.club – to join the waitlist for my upcoming Clubhouse course

Website
https://www.CourseCreatorsHQ.com

Facebook
https://www.facebook.com/CourseCreatorsHQ

Instagram
https://www.instagram.com/CourseCreatorsHQ

Twitter
https://www.Twitter.com/CourseHQ

Next Episode

E069: 5 Rules for Lead Magnets that Rock

In this episode, host Julie Hood shares secrets to creating lead magnets that rock... what to do so you can build your email list and reach your students.

LINKS MENTIONED IN THIS EPISODE

Get on Julie's email list with Is Your Course Idea Any Good? Get the FREE training at

https://www.CourseCreatorsHQ.com/idea

Here are some more episodes to help you with your lead magnets:

1. Understand Your Customer Journey – Episode 61

2. Funnels 101 - Episode 39

3. Landing Pages - Episode 15

Need some ideas for your lead magnets? Get 10 free credits to use for PLR at https://CourseCreatorsHQ.com/plr

KEY TAKEAWAYS FOR ONLINE COURSE CREATORS
5 Rules for Lead Magnets that Rock

Rule #1 – Your Lead Magnet Needs to Be Easily and Quickly Used and Consumed

Rule #2 – Your Lead Magnet Needs a Title that Intrigues

Rule #3 – Your Lead Magnet Has to Solve ONE Problem