Revolutionizing Law Enforcement Recruitment with Doug Larson
07/30/24 • 27 min
Unlock the secrets to modern law enforcement recruitment with Doug Larson, co-founder of SAFEGUARD Recruiting, as he joins us on Courageous Leadership with Travis Yates. Learn how to attract and retain the best candidates through revolutionary strategies that go beyond superficial marketing tactics. Doug shares his transition from a Utah police officer to a recruitment expert, emphasizing the importance of self-sufficiency for police departments through targeted training.
Discover how proactive engagement and continuous communication can transform your recruitment process. Traditional methods are outdated; today’s approach involves a 24/7 digital campaign that keeps potential recruits engaged and informed. Doug discusses the necessity of multiple touchpoints and expert-crafted messaging to ensure candidates stay interested throughout the lengthy hiring journey. This strategy not only helps fill vacancies but also meets the needs of contemporary law enforcement.
Addressing budget concerns, we delve into cost-effective recruitment solutions tailored to fit various financial constraints. Doug highlights the inefficiency of relying solely on flashy websites and videos, advocating instead for acquiring candidate names through targeted social media ads. With detailed data and metrics, Doug demonstrates how to convert traffic into actual applicants. For departments looking to enhance their recruitment efforts, valuable resources and training are available at safeguardrecruiting.com. Join us for an episode filled with practical insights and a courageous call to action.
Join Our Tribe of Courageous Leaders:
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Get Weekly Articles by Travis Yates
Join Us At Our Website
Get Our 'Courageous Leadership' Training
Join The Courageous Police Leadership Alliance
Unlock the secrets to modern law enforcement recruitment with Doug Larson, co-founder of SAFEGUARD Recruiting, as he joins us on Courageous Leadership with Travis Yates. Learn how to attract and retain the best candidates through revolutionary strategies that go beyond superficial marketing tactics. Doug shares his transition from a Utah police officer to a recruitment expert, emphasizing the importance of self-sufficiency for police departments through targeted training.
Discover how proactive engagement and continuous communication can transform your recruitment process. Traditional methods are outdated; today’s approach involves a 24/7 digital campaign that keeps potential recruits engaged and informed. Doug discusses the necessity of multiple touchpoints and expert-crafted messaging to ensure candidates stay interested throughout the lengthy hiring journey. This strategy not only helps fill vacancies but also meets the needs of contemporary law enforcement.
Addressing budget concerns, we delve into cost-effective recruitment solutions tailored to fit various financial constraints. Doug highlights the inefficiency of relying solely on flashy websites and videos, advocating instead for acquiring candidate names through targeted social media ads. With detailed data and metrics, Doug demonstrates how to convert traffic into actual applicants. For departments looking to enhance their recruitment efforts, valuable resources and training are available at safeguardrecruiting.com. Join us for an episode filled with practical insights and a courageous call to action.
Join Our Tribe of Courageous Leaders:
Get The Book
Get Weekly Articles by Travis Yates
Join Us At Our Website
Get Our 'Courageous Leadership' Training
Join The Courageous Police Leadership Alliance
Previous Episode
Fireproofing Law Enforcement with Pete Havel
Imagine confronting a toxic colleague and losing your job for it. Pete Havel did just that, and it spurred him into a journey that transformed his career and countless workplaces. Join us as we talk with Pete, a former lobbyist and political consultant, who turned his adverse experience into a powerful crusade against toxic work environments. Pete's book, "The Arsonist in the Office," has become a beacon for those battling similar workplace issues, and his insights offer valuable lessons on addressing workplace toxicity and leadership hurdles.
In our conversation, Pete sheds light on the deep-seated cultural issues within law enforcement agencies, particularly focusing on disillusioned officers who have faced retaliation and bullying. We explore strategies to re-engage these officers, often referred to as "walking dead," and the immense challenges of altering toxic environments, even with de-escalation training. By comparing law enforcement cultures with positive organizational examples like Chick-fil-A, Pete highlights how internal treatment of staff has a ripple effect on community interactions and overall behavior.
Finally, we discuss the pivotal role of leadership in fostering a positive organizational culture. From sergeants to top brass, effective leadership involves coaching, mentoring, and building trust among officers. Pete shares his expertise in consulting, training, and coaching, emphasizing the importance of seeking external guidance for effective change. Tune in for a compelling conversation that underscores the necessity of bold leadership and cultural transformation in making meaningful workplace improvements. Connect with Pete through his LinkedIn profile or his website, PeteHavel.com, and embrace the courage to lead boldly.
Join Our Tribe of Courageous Leaders:
Get The Book
Get Weekly Articles by Travis Yates
Join Us At Our Website
Get Our 'Courageous Leadership' Training
Join The Courageous Police Leadership Alliance
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Join Our Tribe of Courageous Leaders:
Get The Book
Get Weekly Articles by Travis Yates
Join Us At Our Website
Get Our 'Courageous Leadership' Training
Join The Courageous Police Leadership Alliance
Courageous Leadership with Travis Yates - Revolutionizing Law Enforcement Recruitment with Doug Larson
Transcript
We can handle all forms of this that you see , so we can put a website up for you . We can provide applicant tracking systems so you can track all your applicants that come in , put them in categories , mass messaging from them and make yourself more efficient . We can do videos for you . But what I'm going to tell you , Travis , when I talk to a department is I want to pri
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