
Bill McKibben’s take on building a successful climate movement
01/30/23 • 33 min
On April 22, 1970, 20 million people across the U.S. marched, attended speeches and sat in teach-ins, marking the first Earth Day, and spurring on the enactment of the Clean Air Act, the Clean Water Act and the founding of the EPA, all of which occurred later that year. Then and now, activism has been critical to enacting environmental and climate policy, and in shifting attitudes of the general public to the urgency of mitigating climate change, but why is activism so important, and how can it be done effectively?
Climate Now sat down with Bill McKibben, author, journalist and environmental activist who has led protest movements against development of the Keystone Pipeline Project (which aimed to pipe oil from the tar sands of Alberta, Canada to Nebraska where it could link with other pipelines heading to the refineries of Texas), and for the global divestment from fossil fuels (currently amounting to $40 trillion of lost capital for fossil fuel companies, and counting). Bill joined us to discuss why activism is so important to enacting climate policy, how the biggest movements come together, and the work that needs to be done next.
Key Questions:
- What is the role of activism in the fight against climate change?
- What are the key ingredients to building a successful protest movement?
- What lessons have can be taken from prior activist campaigns, such as against the Keystone Pipeline and for fossil fuel divestment, that inform the next steps in the climate movement?
Follow us on Twitter, LinkedIn, Facebook, and Instagram.
Contact us at [email protected]
Visit our website for all of our content and sources for each episode.
On April 22, 1970, 20 million people across the U.S. marched, attended speeches and sat in teach-ins, marking the first Earth Day, and spurring on the enactment of the Clean Air Act, the Clean Water Act and the founding of the EPA, all of which occurred later that year. Then and now, activism has been critical to enacting environmental and climate policy, and in shifting attitudes of the general public to the urgency of mitigating climate change, but why is activism so important, and how can it be done effectively?
Climate Now sat down with Bill McKibben, author, journalist and environmental activist who has led protest movements against development of the Keystone Pipeline Project (which aimed to pipe oil from the tar sands of Alberta, Canada to Nebraska where it could link with other pipelines heading to the refineries of Texas), and for the global divestment from fossil fuels (currently amounting to $40 trillion of lost capital for fossil fuel companies, and counting). Bill joined us to discuss why activism is so important to enacting climate policy, how the biggest movements come together, and the work that needs to be done next.
Key Questions:
- What is the role of activism in the fight against climate change?
- What are the key ingredients to building a successful protest movement?
- What lessons have can be taken from prior activist campaigns, such as against the Keystone Pipeline and for fossil fuel divestment, that inform the next steps in the climate movement?
Follow us on Twitter, LinkedIn, Facebook, and Instagram.
Contact us at [email protected]
Visit our website for all of our content and sources for each episode.
Previous Episode

How to fix the clean energy bottleneck
In 2021, U.S. President Biden signed an executive order with the directive to achieve 100% carbon-pollution free electricity in the United States by 2030. The goal is certainly achievable: currently wind and solar are the cheapest forms of electricity generation, the installed capacity of utility-scale solar and wind has increased more than 2000% in the last 15 years, and there are already 1.3 terawatts (TW) of clean energy generation + storage projects seeking to connect to the grid, roughly enough for the grid to reach 80% zero-carbon electricity. But it is one thing to plan clean energy generation facilities, and another to build and connect those facilities into the national power grid, which is done with the oversight of the Federal Energy Regulatory Commission (FERC).
FERC is required to regulate the interstate transmission of natural gas, oil, an electricity, which means they work to ensure that a hypothetical wind project in Iowa transmitting electricity to Chicago, Illinois follows all federal and state permitting requirements along its entire path. That gets complicated, and currently those 1.3 TW of clean energy projects are sitting in a backlog that is taking several years to process. Neil Chatterjee, Chairman of FERC in 2017 and again from 2018-2020, joined Climate Now to explain why getting new clean power connected to the grid is so difficult, how the process can be streamlined, and why that is so critical to reaching the U.S.’s climate goals. Stay tuned!
Follow us on Twitter, LinkedIn, Facebook, and Instagram.
Contact us at [email protected]
Visit our website for all of our content and sources for each episode.
Next Episode

How to decarbonize a city
In November 2021, the City of Ithaca announced the approval of a plan to decarbonize all of its buildings by 2030. In this first-of-its-kind decarbonization plan, Ithaca outlined a pathway to electrify roughly 6,000 homes and buildings as a first step to enacting the city’s own Green New Deal - a resolution established to locally address climate change, economic inequality, and racial injustice. The task is monumental - technically, financially and practically. First, an effective decarbonization plan had to be developed - how do you actually decarbonize 6,000 buildings? Second, the city had to figure out how to finance a ~ $500 million dollar infrastructure investment project with a city budget of ~ $90 million dollars. And finally, the city had to ensure that they had buy-in from building owners and that building retrofits were prioritized equitably and without disadvantaging any groups, particularly those who have been traditionally marginalized in the past.
So how are they doing it, and can other cities learn from the path that Ithaca has forged? In a three-part live event series, Climate Now brought together experts, city planners, and local business and community leaders to explain what it has taken for Ithaca to enact its decarbonization plan, what has worked well, and what lessons can be learned. Our next episode will highlight the key takeaways from those conversations - stay tuned!
Key Questions:
- Ithaca, NY made a plan to decarbonize 100% of its buildings as part of a strategy to reach net-zero emissions by 2030. What is actually involved in accomplishing such a goal?
- How can a small city with limited resources finance their own clean energy transition?
- What considerations are needed to ensure that such decarbonization plans are carried out equitably, and to the benefit of the entire community?
- How might other municipalities learn from Ithaca’s model?
Follow us on Twitter, LinkedIn, Facebook, and Instagram.
Contact us at [email protected]
Visit our website for all of our content and sources for each episode.
Climate Now - Bill McKibben’s take on building a successful climate movement
Transcript
James Lawler: [00:00:00] Welcome to Climate Now, a podcast that explores and explains the ideas, technologies, and the practical on the ground solutions that we’ll need to address the global climate crisis and achieve a net-zero future. I'm James Lawler, and if you like this episode, leave us a review wherever you get your podcasts. Share it with your friends, or tell us what you think at
If you like this episode you’ll love
Episode Comments
Generate a badge
Get a badge for your website that links back to this episode
<a href="https://goodpods.com/podcasts/climate-now-226020/bill-mckibbens-take-on-building-a-successful-climate-movement-27772490"> <img src="https://storage.googleapis.com/goodpods-images-bucket/badges/generic-badge-1.svg" alt="listen to bill mckibben’s take on building a successful climate movement on goodpods" style="width: 225px" /> </a>
Copy