New Customers are Important, But Retaining Old Ones is Easy Money with John Braun!

09/27/21 • 46 min

Cleaning Up - Home Services Brand Builder Podcast

While majoring in advertising at the University of West Florida, John Braun started a cleaning business to practice advertising and find out what REALLY works. His ultimate goal was to start his own advertising agency but felt that it would be hypocritical to tell others how to advertise without putting the theories into practice with his own money.

He didn't want to work for someone else, so he started Premium Carpet Care in Pensacola, Florida, and built it up to be one of the most well-known carpet cleaning firms in the area. After building a successful business through effective advertising he began to help other cleaners build their business using these advertising techniques. This leads him to start Hitman Advertising in 2008, an advertising consulting group that caters to the cleaning industry.

Currently, he writes for CleanInformer Magazine and speaks regularly at industry events, both online and offline, on the subjects of internet marketing and advertising. John drops a ton of advertising gold in this episode that you can use to build your business.

Previous Episode

Gigi butler an the taste of sweet success. In this episode hear her recipe for success.

Gigi Butler, entrepreneur and founder of Gigi’s Cupcakes, admits her story of success is full of sweet irony. Gigi opened her first Gigi’s Cupcakes location just off Music Row in Nashville, Tennessee in 2008. Gigi’s Cupcakes is now the largest cupcake franchise in the world.

With an entrepreneurial spirit that needed an outlet at the age of 15, Gigi opened her first business, Gigi’s Cleaning Company, which she continued to grow once she moved from California to Nashville in 1994. She cleaned houses during the day and sang at downtown Nashville honky-tonks at night. After a decade of pursuing a career as an entertainer, the heartaches of the music industry hit home.

Gigi decided to step back and focus on her financial future. While building a sweet empire was never part of her plan, Gigi realized that her culinary and business skills could take her places she never dreamed about. She decided to take a chance on her other passion – baking.

Gigi’s autobiography “The Secret Ingredient: Recipes for Success In Business and Life” was released in December 2018. Gigi shares her personal success story, her hard-won business acumen, and the life-changing inspiration that she’s gained from a challenging life. Each chapter includes a piece of business advice and a delicious sweet and savory recipe. The book is available at gigibutler.com, or on Amazon, or anywhere books are sold!

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It‘s always to early to quit with Christopher J. Wirth

Christopher J. Wirth is the Founder and President of No Quit Living, a Speaking, Coaching, and Training Company.

No Quit Living works with individuals, teams, and corporations to help improve accountability, effectiveness, and efficiency. They look to motivate and inspire their clients to never give up on themselves, their goals, and their dreams.

Christopher is the host of the No Quit Living Podcast which has been rated as a top 50 Podcast on iTunes in three different categories: Business, Health, and Self-Help.

Christopher is a sought-after Keynote Speaker. If your need is for a dynamic speaker to motivate, inspire and captivate your audience—look no further!

Christopher began his coaching career as an AAU Basketball Coach, Collegiate Basketball Coach, as well as a High School Basketball Coach.

He lives in Greenwich, CT with his three children—Zachary, Emily, and Mason.