Ep 62 Selling your POV (with April Dunford)

04/13/21 • 80 min

In this talk, April is going to teach you the difference between selling and helping customers buy. She will show you the different types of pitches to use and the pros & cons of each, and why Point of View pitches work so well.

For more great BoS Talks, visit businessofsoftware.org or sign up for the free newsletter at businessofsoftware.org/update

For more great BoS Talks, visit businessofsoftware.org or sign up for the free newsletter at businessofsoftware.org/update

Previous Episode

Ep 61 Building a business without compromising on principles (with Joel Gascoigne)

Joel Gascoigne, co-founder of Buffer, shares some of his thoughts on the advantages and disadvantages of building a business while sticking to the core principles that he and his partner Leo set out when they founded the business.

Can such a highly distributed, radically transparent approach to building a business pay off in the long term?

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Next Episode

Ep 63 A Year without pants (with Scott Berkun)

Back in 2010, Scott Berkun had a ‘wonderful and a horrible’ idea. He thought he’d go get a job as project leader at WordPress. This is his story...

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