Business Conversations with Clive Enever

List building is a great way to maintain communication with potential and current customers, but ultimately it’s all about conversion.In the episode of Business Conversations, online marketing strategist Jennie Wright explains why converting leads into paying customers is all about creating connection points with your list building so your new leads can become raving fans and paying customers.“This is an often overlooked area with your list building,” Jennie says. “People say it's ‘going the extra mile’ but it isn't really. It's treating others as humans you want to connect with and help.”Key takeaways of this podcast include:

• How to connect to your ideal client during your list building
• How to engage them so they become raving fans, and
• How to convert them to buying your program product or service

Jennie Wright is an online marketing strategist, list builder and lead generation expert.She’s also the creator of list building 2.0, her own successful system of building your list through attraction and permission marketing.Leveraging over 15 years of marketing, communications and branding experience for her clients, Jennie firmly believes that if you live your life with passion and transparency, you will create life-long success.Each week I’m joined by a new guest to dive into the many facets of business. Subscribe to my podcast here to join the Business Conversation: https://www.cliveenever.com.au/business-conversations/

Selling is simply an exchange of goods or services through money and currency, but too often business owners consider it the dirty cousin of marketing.Sales expert Julia Ewert notes the reality is most people enter business because they have a product or skill that others seek, but without sales it has no value.In this Business Conversation, Julia and I discuss why selling is always strategic and how you can find the sales strategies that complement your business.Key takeaways of this podcast include:- The difference between sales and marketing- How to modernise your sales to convert more customers- How to hold your price and never discountJulia Ewert is an MBA-degree qualified sales strategist with decades of experience working for global companies in sales and sales leadership roles,Julia has a knack for teaching sales concepts in a manner so relatable and logical, that you will be surprised by how quickly and easily changes are adapted and results are achieved.A regular contributor to the media, Julia is described as a “breath of fresh air” due to her genuine nature and approach to making selling principles simple.Her point of difference is that she only teaches skills and techniques that are 100% tried and tested for success by herself.Each week I’m joined by a new guest to dive into the many facets of business. Subscribe to my podcast here to join the Business Conversation: https://www.cliveenever.com.au/business-conversations/

Often we find ourselves disconnected from our heart, just doing the tasks or completing the jobs we believe are necessary to live a successful life.“You can make decisions to be successful or rich,” life purpose and mindset coach Ichko Batmunkh says. “But often what we truly want is in our heart and we ignore it.”In this Business Conversation, Ichko shares her insight into how you can look within to find your purpose.Ichko and Clive discuss:

• How to truly start listening to yourself to find the passion within
• The questions to ask yourself
• How to find your voice and live the life of your dreams

Based in California, Ichko Batmunkh is a Life Purpose and Mindset coach, on a mission to help others find their voice, discover their self-worth and unleash their full potential and gifts, to take actions aligned with their passion and purpose.Originally from Mongolia, Ichko struggled with her career in America. Facing many obstacles all alone, she felt lost. She didn’t have a purpose in life. She wished that she had someone who can guide her through her journey called Life.In 2019, Ichko found the courage to leave her accounting career, and embarked on a journey of discovery. Using her voice, she found her passion and purpose.Each week I’m joined by a new guest to dive into the many facets of business. Subscribe to my podcast here to join the Business Conversation: https://www.cliveenever.com.au/business-conversations/

Consumers - your customers and prospects - are bombarded by messages every day, vying for their attention, often crafted by professionals and accompanied by big budgets. So how do you compete against big business?Powerful Points CEO Lee Featherby explains, short of huge budgets, the basics of good communication are the same as they've always been... but with a twist.In this Business Conversation with Clive Enever, Lee looks at how to communicate effectively and successfully.In this podcast, Lee and Clive discuss:1. The barriers to getting heard in the 21st century2. Where most businesses go wrong3. The most important ingredient of good messagingPowerfulPoints are AsiaPac’s market-leading visual communications specialists, working alongside global brands like McDonald’s, Hermès, Alibaba, and Hyundai.Founder and CEO Lee Featherby’s mission is to empower companies to ‘stand and deliver’ with power and purpose, harnessing technology to captivate and engage demanding audiences worldwide. PowerfulPoints service clients from offices across Australia and in Shanghai, China.Each week I’m joined by a new guest to dive into the many facets of business. Subscribe to my podcast here to join the Business Conversation: https://www.cliveenever.com.au/business-conversations/

The recruitment market is experiencing vast change in the wake of Covid, and it has shifted the landscape for both employers and job candidates.In this business conversation, recruitment expert Tanya Abbey shares insight gathered from 14 years in the industry, with tips and strategies to help both candidates and companies navigate the recruitment arena.Tanya and I discuss:

• How candidates can best position themselves to stand out from the crowd in a competitive work environment
• The key skills candidates need in 2021.
• How businesses can attract and retain the best talent

Tanya Abbey sits at the forefront of the Australian recruitment industry with over 14-years' experience, 8000 interviews with candidates, and thousands of successful job placements under her belt.She is the co-founder and CEO of Black Wolf Group, a Queensland-based recruitment agency born out of the desire to innovate and disrupt the recruitment world and also the creator of two HR-related platforms; CoHealth Workplace Management and Placeme.com.au.The mum of two works alongside her co-founder and husband Pete. Together, they've tripled their business within the past three years alone, while raising two children.Each week I’m joined by a new guest to dive into the many facets of business. Subscribe to my podcast here to join the Business Conversation: https://www.cliveenever.com.au/business-conversations/