Josh Tapp: Scaling Through Relationships

Explicit content warning

06/27/24 • 51 min

In this episode of 'Building Great Sales Teams,' Doug welcomes Josh Tapp, founder of Pantheon FM and eight other B2B agencies, known for his expertise in marketing, especially referral marketing, achieving $50 million in sales. The discussion delves into how Josh minimizes social media consumption, focusing on vital tasks and maintaining work-life alignment. Josh elaborates on his approach to generating 200 referrals in two weeks, proving that business growth doesn't have to be difficult. He explains his unique business model involving strategic alliances and generating referrals. The conversation also touches on the importance of prioritizing sales activities over less productive tasks. Josh concludes by sharing his thoughts on legacy, emphasizing the role of entrepreneurship in solving global problems.

Chapters

00:00 Introduction and Guest Welcome
01:38 Social Media and Personal Choices
07:46 Work-Life Balance and Prioritization
16:53 Referral Marketing Challenge
23:50 Business Model and Strategic Alliances
26:59 The Power of Cross Referrals
27:17 Building an Alliance for Success
28:15 Vertical Integration and Client Success
28:33 Stop Traditional Lead Generation
28:56 Introducing the Pantheon Model
34:44 The Importance of Doing Cool Things
37:32 The Role of Social Media in Business
39:55 The Value of Personal Connections
42:51 Final Thoughts on Business Success

You can connect with Josh Tapp on:

Website:

https://pantheon.fm/

Instagram:

https://www.instagram.com/theluckytitan/

LinkedIn:

https://www.linkedin.com/in/theluckytitan/

Thank you for supporting Building Great Sales Teams!

If you want to learn more about our host Doug Mitchell or get free BGST resources go to www.salesprogrambuilder.com
And don’t forget to visit us on Apple Podcasts to leave a review and let us know what you think! Your feedback keeps us going. Thanks for helping us spread the word!

Chapters

00:00 Introduction and Guest Welcome
01:38 Social Media and Personal Choices
07:46 Work-Life Balance and Prioritization
16:53 Referral Marketing Challenge
23:50 Business Model and Strategic Alliances
26:59 The Power of Cross Referrals
27:17 Building an Alliance for Success
28:15 Vertical Integration and Client Success
28:33 Stop Traditional Lead Generation
28:56 Introducing the Pantheon Model
34:44 The Importance of Doing Cool Things
37:32 The Role of Social Media in Business
39:55 The Value of Personal Connections
42:51 Final Thoughts on Business Success

You can connect with Josh Tapp on:

Website:

https://pantheon.fm/

Instagram:

https://www.instagram.com/theluckytitan/

LinkedIn:

https://www.linkedin.com/in/theluckytitan/

Thank you for supporting Building Great Sales Teams!

Previous Episode

Ely Delaney: Start Conversations and Meet Cool People

In this episode of 'Building Great Sales Teams,' Doug emphasizes the importance of follow-up in the sales process and introduces Ely Delaney, an automated system specialist. Ely shares his expertise in creating effective follow-up systems that help convert clients into loyal fans. The conversation covers the misconception that sales is all about pitching, highlighting instead the value of building relationships and consistently adding value. They discuss practical strategies such as varying the timing and content of follow-up messages, using automation to manage tasks, and mixing automated emails with personal touches to enhance client connections. Ely also shares success stories to illustrate the long-term benefits of a robust follow-up system.

Chapters

00:00 Introduction to Building Great Sales Teams
00:40 The Importance of Follow-Up in Sales
01:00 Meet Ely Delaney: The People Whisperer
01:55 Effective Communication with Prospects and Clients
04:42 Transforming Email Marketing
08:42 The Power of Consistent Follow-Up
12:47 Random Acts of Kindness in Business
15:40 Leveraging CRM for Personal Touch
20:02 The Long-Term Impact of Follow-Up
22:03 Ely’s Success Stories and Strategies
23:34 Connecting with Ely Delaney
29:38 The Legacy of Kindness and Respect
32:52 Conclusion and Call to Action

You can connect with Ely Delaney on:

Website:

https://ConnectWithEly.com

Instagram:

https://www.instagram.com/elydelaney/

LinkedIn:

https://www.linkedin.com/in/elydelaney/

Thank you for supporting Building Great Sales Teams!

Next Episode

The Tail Is Wagging the Dog

In this solo episode of 'Building Great Sales Teams,' Doug Mitchell reflects on a client's struggle with optimizing their sales program. He discusses the common issue of sales teams' preferences hindering scalability and shares insights on creating effective sales structures that focus on company growth rather than individual preferences. The host emphasizes the importance of objective system building and the need to incentivize leadership development among top salespeople. Additionally, the episode includes updates on the podcast's 300th episode and upcoming events while promoting useful resources available on salesprogrambuilder.com.

Chapters