#94: Dreams Do Come True: From Inconsistent Sales To Consistent Daily Sales With CEO Of Glow Village

01/17/24 • 40 min

Build an Obsession Brand

What would it take for a mother of three and registered nurse to transition into full-time entrepreneurship?

Just ask my friend Maame!

Maame is the founder of Glow Village, a beauty brand for the wellness-conscious.

She’s also a teacher, mother to three wonderful kiddos, and an RN to boot.

When we met her, her brand was ten years in the making. And yet, she hadn’t gotten nearly as far as she had hoped.

Over the past decade, she had started over and over again.

She always threw herself in 100%. She had a passion for this that refused to quit. But no matter how much of a research rabbit hole she went down, or how much she invested into her products and marketing, the needle refused to move.

Like many of my other clients, Maame really saw herself in my content, but wasn’t sure if she could make that leap yet.

But after seeing her mindset shift from just listening to the podcast, she knew she had to give this a real shot: and the rest is history!

In this week’s podcast episode, we talk about Maame’s brand journey, including:

Owning her “small but mighty” business status and adopting imposter-syndrome-proof outlook
Not just acting, but feeling like a CEO—to the point where she confidently turns down offers that don’t fit her business
How echoing her brand messaging from the roots to the rafters helped her feel better in her own brand skin

And more!

Today, Maame glows with pride when she talks about her brand.

In the past year, she estimates her growth at 300% (or more!)

Not only that, but she even turned down a retailer’s offer—something she never would have imagined before she started with me—because she knew her business had way more to offer.

Now, Maame doesn’t just have the passion—she has the means to do something about it.

If what we share reasonates, give this episode a share and like, don't forget to leave us a review!

✨ FREE TRAINING:

Ready to identify the One Growth Strategy You Need to Focus on First to Increase Sales Now? Watch the most recent training: Uncap Your Growth & Bring in More Product Sales without Changing Your Branding or Packaging

✨ WORK WITH MAUREEN:

Ready to revolutionize your brand by mapping and mastering the brand growth levers your brand needs to get increased visibility, sales certainty and cash confidence? Schedule a strategy call.

✨ CONNECT WITH MAUREEN:

🖥 Website: Startward Consulting

📷 Instagram: Follow Me On Instagram

📷 Youtube: Subscribe To Youtube Channel

What would it take for a mother of three and registered nurse to transition into full-time entrepreneurship?

Just ask my friend Maame!

Maame is the founder of Glow Village, a beauty brand for the wellness-conscious.

She’s also a teacher, mother to three wonderful kiddos, and an RN to boot.

When we met her, her brand was ten years in the making. And yet, she hadn’t gotten nearly as far as she had hoped.

Over the past decade, she had started over and over again.

Like many of my other clients, Maame really saw herself in my content, but wasn’t sure if she could make that leap yet.

But after seeing her mindset shift from just listening to the podcast, she knew she had to give this a real shot: and the rest is history!

In this week’s podcast episode, we talk about Maame’s brand journey, including:

Owning her “small but mighty” business status and adopting imposter-syndrome-proof outlook
Not just acting, but feeling like a CEO—to the point where she confidently turns down offers that don’t fit her business
How echoing her brand messaging from the roots to the rafters helped her feel better in her own brand skin

And more!

Today, Maame glows with pride when she talks about her brand.

In the past year, she estimates her growth at 300% (or more!)

Not only that, but she even turned down a retailer’s offer—something she never would have imagined before she started with me—because she knew her business had way more to offer.

Now, Maame doesn’t just have the passion—she has the means to do something about it.

If what we share reasonates, give this episode a share and like, don't forget to leave us a review!

✨ FREE TRAINING:

✨ WORK WITH MAUREEN:

Ready to revolutionize your brand by mapping and mastering the brand growth levers your brand needs to get increased visibility, sales certainty and cash confidence? Schedule a strategy call.

✨ CONNECT WITH MAUREEN:

🖥 Website: Startward Consulting

📷 Instagram: Follow Me On Instagram

📷 Youtube: Subscribe To Youtube Channel

Previous Episode

#93: Conversion Content For eCommerce Brands Part 2

The content that you make can help get your customers unstuck from wherever they are in “The Funnel.”

Whether it’s the person who just scrolled across your ad online to someone who finally hits that “add to cart”, you can hold their hand through the journey—without being pushy or annoying.

You can design your content calendar to address key points about your offer, all carefully timed to nudge your customer in the right direction.

Imagine:

No gaps or writer’s block when it comes to your content calendar.
Data-driven strategies that draw in new customers.
Increased conversions, steady sales, and the financial freedom that comes with it to pursue your business full-time.

What could this conversion content unlock for you?

If you want to find out, then be sure to check out this week’s podcast episode to learn about the content you can make RIGHT NOW to harness the power of your Funnel.

✨ FREE TRAINING:

✨ WORK WITH MAUREEN:

Ready to revolutionize your brand by mapping and mastering the brand growth levers your brand needs to get increased visibility, sales certainty and cash confidence? Schedule a strategy call.

✨ CONNECT WITH MAUREEN:

🖥 Website: Startward Consulting

📷 Instagram: Follow Me On Instagram

📷 Youtube: Subscribe To Youtube Channel

Next Episode

#95: How To Speak To Your Ideal Client

Have you ever tried to make friends as an adult?

It kind of sucks!

Things just seemed so much easier as a fourth grader. You shared your juice box, told each other your favorite animal (unicorns, duh) and then BAM, you were bonded for life.

When did things get so complicated?

It’s hard enough to make connections in your personal life, but the stakes are ramped up even more when your business is on the line.

Now, you don’t want to make friends with just anyone.

You wanna talk to your ideal client.

The one who is right in the middle of the problem your product solves. The one that eats, sleeps, and breathes the lifestyle your product enables. The one who will rave to anyone who will listen about how everyone needs to try your product—because their life has been transformed overnight.

Finding your ideal client is one thing. Speaking to them is a whole other ball game.

So once you find them...how do you start the conversation?

In this week’s podcast episode, we’re diving into:

👉How to see the world through your ideal client’s eyes

👉Crafting content that draws in the RIGHT audience

👉How to use social proof to back up your branding

And more!

One thing that becomes easier in adulthood is making the RIGHT kind of friends.

Because YOU get to choose!

So tune in to see how you can form some new and exciting connections for your brand—unicorns and all.

✨ FREE MASTERCLASS: THE SECRET PSYCHOLOGY OF SHOPPER

Learn How to Use The Secret Psychology of Shoppers to Get More Sales! Three Easy Ways to Get Customers to Start Picking Your Product instead of the Other Brand! www.startwardconsulting.com/webinar

✨ WORK WITH MAUREEN:

Ready to revolutionize your brand by mapping and mastering the brand growth levers your brand needs to get increased visibility, sales certainty and cash confidence? Schedule a strategy call.

✨ CONNECT WITH MAUREEN:

🖥 Website: Startward Consulting

📷 Instagram: Follow Me On Instagram

📷 Youtube: Subscribe To Youtube Channel