How to run effective, high-conversion Facebook Ads for virtually nothing

If I had a dollar for every time a business owner or marketer said they’ve tried Facebook Advertising but it didn’t work, I’d be a millionaire. In most cases businesses have done things like boost posts or advertise directly from their Facebook Page. The thing is, if these are tactics you are using, you may be paying more for your Facebook Ads than necessary. In fact, the strategy I am going to spell out for you today will completely put you off ever boosting a Facebook post again.