Meet The Power Siblings Behind ColourPop, KKW Beauty, Kylie Cosmetics & Tati Beauty (Their First Podcast Ever!)

01/15/20 • 42 min

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Welcome to our milestone, 100th episode!! Can you believe?! Our baby girl’s a centenarian already. Today we’re harkening back to our origins with an epic #foundersrule tale, featuring a brand leading the future of beauty as we enter a new decade. Meet John and Laura Nelson, the siblings behind Seed Beauty, a beauty incubator that’s launched mad successes like ColourPop, Kylie Cosmetics, KKW Beauty, and most recently, Tati Beauty by mega influencer Tati Westbrook.

In today’s episode, we visit Seed Beauty’s HQ in Oxnard, California, to peep the direct-to-consumer brands capable of taking a single customer request from concept to creation in just five days!!! John and Laura reveal the answers to the question on everybody’s mind: how is it possible to deliver high quality products at such a low price, so fast? Case in point: Jill and Carlene’s fave Super Shock Shadows from ColourPop – gorgeous cream-to-powder pigments that sell for just $6 bucks.

In their first podcast ever, John and Laura trace the story behind how Seed Beauty came to be – pivoting the family business from one of the largest outside suppliers for global beauty brands to a vertically integrated platform launching its own brands. We get the juice on how a certain Kardashian family spun their warehouse into overdrive, and you’ll hear some hints on what this industry power player has cooking up next.

As always, drop us a line in our private Facebook chatroom or shoot us a DM on Instagram – we love hearing from you! Or call us and leave us a voicemail: 1-844-227-0303

Thanks to this week’s show partners – support us by supporting them!

Sephora

Did you know stress affects your skin? It can cause dryness, signs of aging, and redness. The good news? Sephora’s got solutions! Quench dryness with top skincare picks from Drunk Elephant, Tatcha, and Barbara Sturm. Target signs of aging with Fresh and Dr. Dennis Gross. Calm redness with Laneige. Get the skin-saving lineup, only at Sephora – online and in-store now.

Noémie JewelleryIf you’re looking for quality fine jewelry made to last a lifetime from a luxury brand you can trust, it’s Noémie. Go to hellonoemie.com/BREAKINGBEAUTY to see their collections and get $50 your first purchase with promo code BEAUTY. You can personalize with engravings, and even order custom designs.

Ancient NutritionAncient Nutrition’s Multi Collagen Protein helps support healthy skin and nails, along with a healthy gut and joint health. You can get $10 off right now at www.AncientNutrition.com, when you use the promo code “BEAUTY.”

*Disclaimer: Unless otherwise stated, all products reviewed are gratis media samples submitted for editorial consideration.*

Hosts: Carlene Higgins and

As always, drop us a line in our private Facebook chatroom or shoot us a DM on Instagram – we love hearing from you! Or call us and leave us a voicemail: 1-844-227-0303

Thanks to this week’s show partners – support us by supporting them!

Sephora

*Disclaimer: Unless otherwise stated, all products reviewed are gratis media samples submitted for editorial consideration.*

Hosts: Carlene Higgins and

Previous Episode

How To Build Your Skincare Routine with Celeb Facialist Renée Rouleau

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Today, we’re chatting all about how to build your perfect skincare routine with esthetician-to-the-stars, Renée Rouleau, who flew in all the way from Austin Texas just to be on our show! Renée’s career has spanned more than three decades, and she counts famous faces like Demi Lovato, Lily Reinhart and Lisa Rinna as clients. Lucky for us, Renée is also super passionate about skin education. Her self-titled website boasts more than 1,000 articles on everything from how to know if your moisture barrier is damaged to the best way to prevent wrinkles starting in your 20s.

In this noteworthy episode, Renée walks us through the exact steps to building a rock-solid skin routine for your skin type, plus she gets down to some skincare 101 like: Does serum go on before or after moisturizer? What the heck is an essence? And how often should you use retinol? Plus, find out why this skin expert thinks our favourite face cleansing balms really have to go (say whaaat?!) Learn anything new? Drop us a line in our private Facebook chatroom or shoot us a DM – we love hearing from you! Or call us and leave us a voicemail: 1-844-227-0303

PROMO CODES: Thanks to this week’s show partners – support us by supporting them!

Native DeodorantBreaking Beauty listeners can try Native deodorant for yourselves with a discount code! For 20% off your first purchase, visit nativedeodorant.com and use promo code beauty during checkout. Plus you get free shipping and returns in the USA.

Codex BeautyCodex Beauty is a plant-based, certified organic, vegan and cruelty-free skincare brand. Discover your best skin yet! To get 20% off your entire order, visit codexbeauty.com and enter promo code ‘BREAKINGBEAUTY20.’

Ancient NutritionYou can get $10 off right now at www.AncientNutrition.com, when you use the promo code “BEAUTY.”

*Disclaimer: Unless otherwise stated, all products reviewed are gratis media samples submitted for editorial consideration.*

Hosts: Carlene Higgins and Jill Dunn

Theme song, used with permission: Cherry Bomb by Saya

For any products mentioned in this episode, check out our blog: www.breakingbeautypodcast.com/blog

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Next Episode

Sarah Nicole Landry of The Bird’s Papaya on Body Neutrality, Cancelling Diet Culture & Brow Lamination Love

In today’s episode, we have body confidence activist, speaker, writer, and 3x cover girl Sarah Nicole Landry. Also known as The Birds Papaya on Instagram, the newly re-married Mom of three has earned more than 800K followers since documenting her weight loss journey that began in 2014. Dropping 112 pounds, Sarah Nicole’s bikini pics are refreshingly raw in the Instagram age, revealing the stretch marks, excess skin and cellulite so many of us know so well (yet hide away.)

Sarah Nicole shares all of these stories and more as host of the Papaya Podcast, where every week she gets completely unfiltered – whether it’s dispelling diet culture, squashing self doubt or chatting with inspiring guests about how to turn tragedy into advocacy. Plus, it’s podswap time! Tune in now to hear us over on Sarah Nicole’s show, The Papaya Podcast, where we discuss some of our all-time favourite products, how the whole idea of beauty has changed in the past decade and more.

For any products mentioned in this episode, check out our blog: www.breakingbeautypodcast.com/blog

Thanks to this week’s show partners – support us by supporting them!

Sephora