Tom Greever - Yes, Stakeholders are Human Too

05/15/23 • 74 min

Tom Greever speaks to the heart of articulating design decisions, becoming someone worth following, and making yourself an influential force for good design.

Highlights include:

Is it true that you occasionally wear costumes to meetings?
What is it important for leaders to remember?
Should you ever tell someone that you disagree with them?
How can we get difficult stakeholders onboard?
Why is important to be intentional in your relationships?

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Who is Tom Greever?

Tom is a Senior Director of Product Design at Indigo, an agricultural company that improves farmers profitability, environmental sustainability and consumer health, through the use of nature-based and digital technologies.

Tom has also previously been the VP of Product & Design at Handled, where he led the product strategy and CX teams who were creating category-leading software for the home services and moving industry.

Before Handled, Tom was the Director of UX and then VP of UX and Design at Bitovi, a remote-first digital consultancy where he led teams to deliver new web app experiences for companies such as Apple, Walmart, Levi Strauss and Lowe’s.

A celebrated and experienced product and design leader, Tom is best known for his influential book, “Articulating Design Decisions”, a book that has helped tens of thousands of designers around the world to achieve greater career success and greater impact through design.

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Find Tom here:

LinkedIn: https://www.linkedin.com/in/tomgreever/
Website: https://tomgreever.com/
Twitter: https://twitter.com/tomgreever

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Liked what you heard and want to hear more? Subscribe and support the show by leaving a review on Apple Podcasts (or wherever you listen).

YouTube: https://www.youtube.com/TheSpaceInBetween/
LinkedIn: https://www.linkedin.com/company/the-space-in-between/
Instagram: https://www.instagram.com/thespaceinbetw__n/

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Hosted by Brendan Jarvis:

LinkedIn: https://www.linkedin.com/in/brendanjarvis/
Website: https://thespaceinbetween.co.nz/
Twitter: https://twitter.com/brendanjarvis/

Tom Greever speaks to the heart of articulating design decisions, becoming someone worth following, and making yourself an influential force for good design.

Highlights include:

Is it true that you occasionally wear costumes to meetings?
What is it important for leaders to remember?
Should you ever tell someone that you disagree with them?
How can we get difficult stakeholders onboard?
Why is important to be intentional in your relationships?

======

Who is Tom Greever?

======

Find Tom here:

LinkedIn: https://www.linkedin.com/in/tomgreever/
Website: https://tomgreever.com/
Twitter: https://twitter.com/tomgreever

======

Liked what you heard and want to hear more? Subscribe and support the show by leaving a review on Apple Podcasts (or wherever you listen).

YouTube: https://www.youtube.com/TheSpaceInBetween/
LinkedIn: https://www.linkedin.com/company/the-space-in-between/
Instagram: https://www.instagram.com/thespaceinbetw__n/

======

Hosted by Brendan Jarvis:

LinkedIn: https://www.linkedin.com/in/brendanjarvis/
Website: https://thespaceinbetween.co.nz/
Twitter: https://twitter.com/brendanjarvis/

Previous Episode

Noam Segal, PhD - When Good Democratisation Goes Bad

Noam Segal shares his early experiences working for the Israeli military, whether democratisation has been positive for UX, and the importance of telling a good story.

Highlights include:

What makes for an impactful research story?
Why is NPS the worst thing to happen to UX research?
Has the democratisation of UX research been a good thing?
Has UX become less innovative since becoming part of enterprise?
Why is it important for people in tech to believe in magic?

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Who is Noam Segal?

Noam is a Research Manager at Meta, where he’s building a modern, progressive, and impactful research team to support product people working on Facebook’s newsfeed. He also leads several key initiatives within Meta’s Qualitative Centre of Excellence.

Before Meta, Noam was the Head of Health Research at Twitter. He has also been a Director of User Research at Wealthfront, a Product Research Manager at Intercom and a Lead Experience Researcher at Airbnb.

Outside of his day-job, Noam mentors UXers on ADPList and UX Coffee Hours and shares his knowledge on the Learners platform and on Maven, where he hosts two courses: “The Missing Foundations of UX Research” and “The Research Storyteller”.

Noam is also active on his YouTube channel, UX Quests, where he hosts a series of conversations with UX research leaders about UX research.

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Find Noam here:

LinkedIn: https://www.linkedin.com/in/noamsegal/
Website: http://uxquests.com/
Store: https://uxquests.shop/
Twitter: https://twitter.com/noamseg
YouTube: https://www.youtube.com/@UXQuests
ADPList: https://adplist.org/mentors/noam-segal

======

Liked what you heard and want to hear more? Subscribe and support the show by leaving a review on Apple Podcasts (or wherever you listen).

YouTube: https://www.youtube.com/TheSpaceInBetween/
LinkedIn: https://www.linkedin.com/company/the-space-in-between/
Instagram: https://www.instagram.com/thespaceinbetw__n/

======

Hosted by Brendan Jarvis:

LinkedIn: https://www.linkedin.com/in/brendanjarvis/
Website: https://thespaceinbetween.co.nz/
Twitter: https://twitter.com/brendanjarvis/

Next Episode

Laith Ulaby, PhD - Reflexive, Relatable and Respectful Research

Laith Ulaby shares his colourful journey from academia to applied, how frameworks articulate and influence thinking, and the role of power in practice.

Highlights include:

What is reflexivity and how is it useful for researchers?
Should there be an independent body to oversee UX research?
Has the democratisation of UX research been a positive thing?
What are the dangers of using frameworks in shaping thinking?
How has seeing yourself as a facilitator transformed your practice?

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Who is Laith Ulaby?

Laith is the Director of Insights at Webflow, a platform where people can design, build, and launch powerful visual websites without any coding experience. In his role, Laith leads the organisation responsible for data science, user research and insights operations.

Before joining Weblow, Laith was the Director of User Research & Market Research at Udemy, an online learning platform with over 60 million users, across more than 190 countries. There he helped to develop the strategy for both the B2C and B2B business lines.

Laith has also held several other positions, including at Uber as a UX Research Manager, and as a User Experience Researcher at both Google and AnswerLab.

A generous spirit, Laith maintains his connection to the academic world by lecturing grad students at UC Berkley’s School of Information Science. He is also a volunteer mentor for UX Coffee Hours.

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Find Laith here:

LinkedIn: https://www.linkedin.com/in/laith-ulaby/
Medium: https://medium.com/@laith.ulaby

UXPA Code of Professional Conduct:
https://uxpa.org/uxpa-code-of-professional-conduct/

Insights Association Code of Standards:
https://www.insightsassociation.org/Resources/Code-of-Standards

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Liked what you heard and want to hear more? Subscribe and support the show by leaving a review on Apple Podcasts (or wherever you listen).