Brand Strategy is Your Power in Business

08/15/22 • 29 min

What is a brand? How can brand strategy help businesses grow? Why is branding important for startups at the beginning of their business journey? In the second episode, my guest, Wael El Barbary – Executive Director Asset Management, Non-Residential Assets at SODIC and ex-Retail Portfolio General Manager at ALDAR Properties, will answer these and other business development questions. Discover the brand power and use it for your business.

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Previous Episode

Being a Businesswoman in the Middle East

The first episode – Being a businesswoman in the Middle East – is an interview with a founder of several companies in Saudi Arabia and UAE, Bayan AlOtaibi. Is it challenging to be a woman entrepreneur in the Middle East? Bayan will answer stereotypical questions that people outside the region have and share her journey in business.

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Next Episode

How to Succeed in Luxury Business?

What is it to work for these big luxury brands? What is it to build your own brand, and what do you need to grow the brand? A Luxury Retail Expert with more than 15 years of experience – Ksenia Ternyuk – will share tips on how to reach customers’ satisfaction and loyalty and take place in people’s hearts.

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Follow our Mastervision® Podcast on YouTube
Subscribe on platforms to get new episodes early: