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Branded & Booked

Branded & Booked

Kailee Nauman & Tina Floersch

Welcome to Branded & Booked! The go-to podcast for small business growth, intentional branding, and building a business that truly aligns with you.

We’re your hosts, Kailee & Tina, two passionate brand strategists and designers helping entrepreneurs create impactful brands and sustainable businesses.

Kailee is the founder of Eclectic Designs .CO and specializes in branding, Wix website design, and business growth strategies, guiding business owners toward their highest potential with intentional design and empowering strategy.

Tina is the founder of VISUALFLO®, a creative visionary committed to inclusive, human-centered branding and website design, empowering entrepreneurs to connect with their dream clients authentically.

Join us as we dive into insightful discussions with business owners from around the world, tackle the highs and lows of entrepreneurship, and share actionable strategies to help you book more dream clients.

🎧 Listen now on your favorite streaming platform, and let’s build a brand that truly represents YOU!

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Top 10 Branded & Booked Episodes

Goodpods has curated a list of the 10 best Branded & Booked episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to Branded & Booked for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite Branded & Booked episode by adding your comments to the episode page.

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In this episode, I share my personal story of moving across the country and all the challenges I have faced during this major transition. I value authenticity, so I'm sharing my story (tears included 😢), because it's important for everyone to know that we're never alone. Listen to learn how I've adapted to a new life, and how you can heal, ground yourself, and adapt to anything.
My truth: I thought that moving across the country with my boyfriend would solve all my problems... I thought that my emotions would suddenly align and all my worries would melt away. But my problems weren't magically solved and my emotions got even more out of control. It was as if everything I had held onto for years came crashing down onto me, like a huge tidal wave of grief, discomfort, and pure insecurity. [deep sigh] 🌊
And on top of this tidal wave of emotions, I still had to show up and be present as an entrepreneur and graphic designer. This wasn't easy, to say the least. That's why I'd love to share my experience of adapting to change as a business owner and as a human. Thankfully, I have some powerful questions and techniques that have helped me feel grounded during this move.
We are resilient and we have the capability of living any life we want. Challenges, insecurities, and discomfort are sometimes the necessary steps to discovering the magick of it all. ✨
Thank you so much for being a part of my journey. Remember, you are never alone!
xo, Kailee
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✨Download Your FREE Brand Audit Checklist
I'd love to connect with you:
Instagram: instagram.com/eclecticdesigns.co
TikTok: tiktok.com/@eclecticdesigns.co
Pinterest: pinterest.com/eclecticdesignsco
Episode Music: WatR
Special thanks to my VA, Andrea: thevirtualalchemist.com

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Todays guest, Cassandra Rosa, is a certified Life and Intuitive Business Coach, plus Healer. She helps spiritual entrepreneurs create fulfilling lives and impactful businesses. In her coaching practice, she loves to teach her clients how to clarify their path to their purpose, connect to their inner confidence and create the fulfilling business they daydream about.
In this episode we talk about:
💞 Helping women create fulfilling lives and impactful businesses
👩🏽‍💻 How to stay on track when life starts to feel overwhelming
📔 Why it's important to always check-in with yourself
Cassandra is a Reiki master, an award-winning speaker, and award-winning author of the book Now What: Create the Clarity to Achieve Your Dreams. Cassandra also is a podcast host of a personal development and business podcast called Fulfilled Female Entrepreneur. Which I was a guest on this month!
Listen to my episode here: Showcasing your eclectic personality on your website with Kailee Nauman
As always, I'm so happy you took some time out of your day to listen to Branded & Booked and we have so much more to come as we end out Q4 in 2023.
xoxo,
Kailee
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Connect with Cassandra:
@cassandrarosaa
www.cassandrarosa.com
✨Download Your FREE Brand Audit Checklist
I'd love to connect with you:
Instagram: instagram.com/eclecticdesigns.co
TikTok: tiktok.com/@eclecticdesigns.co
Pinterest: pinterest.com/eclecticdesignsco
Episode Music: WatR
Special thanks to my VA, Andrea: thevirtualalchemist.com

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Branded & Booked - How Marketing Is Like Making Friends with Miriam Reid
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09/20/22 • 31 min

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On today's Branded & Booked Exclusive Episode, we're sitting down with Miriam Reid who is passionate about ethical marketing. We discuss how marketing can be used as an agent for good and change.
Miriam loves to help as many small businesses succeed as possible to help redistribute wealth and power worldwide. In this episode, Miriam educates us all about the ins and outs of turning marketing into the idea of simply making new friends. This is a great way to shift your marketing and not feel so overwhelmed.
Want to dive even deeper into this topic? I share even more examples and tips that will help you and your business. Check it out on my blog here: Marketing Can Like Making Friends
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Show Notes:
Miriam Reid: Miriam Reid Creative
Episode Music: WatR
Special thanks to my VA, Andrea: thevirtualalchemist.com
Ad Partner: accessiBe - Become a part of the 2% of business owners that are making their website accessible to all.
I would love for you to join my Eclectic Universe!✨
Work with me & follow along for more helpful tips to grow your business, behind the scenes footage, and magickal brand/website design inspiration!

Join my Group Education Course! 👉🏼 Branded & Booked
Instagram: instagram.com/eclecticdesigns.co
TikTok: tiktok.com/@eclecticdesigns.co
Pinterest: pinterest.com/eclecticdesignsco
If you like what you hear, please share the love by rating and reviewing!
🌟🌟🌟🌟🌟
xoxo, Kailee

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Branded & Booked - The 3 Biggest Lessons I've Learned As A Solopreneur
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09/06/22 • 28 min

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Hello, my Shining Stars! Welcome back to the Eclectic Universe Podcast for season three!
I'm really excited to share what's new this season, not only are we releasing episodes EVERY week, but a new series is here all about becoming an aligned business owner.
Branded & Booked Exclusive episodes will explore my journey as a business owner, tips on brand and website design, + extra guest features on business advice.
Not only is the podcast on it's third season, but my business, Eclectic Designs .CO, is also turning 3, so I couldn't think of a better way to start off this season than to share the 3 biggest lessons I've learned a business owner so far.
I'm talking about balance, learning to ask for help, and boundary setting.
Want to dive deeper into this topic? Check it out on my blog! Exclusive to the blog are my 3 top practical tips that you can utilize to overcome challenges as a small business owner:
https://www.eclecticdesigns.co/post/3-valuable-lessons-every-solopreneur-should-learn

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I would love for you to join my Eclectic Universe!
Instagram: instagram.com/eclecticdesigns.co
TikTok: tiktok.com/@eclecticdesigns.co
Pinterest: pinterest.com/eclecticdesignsco
If you like what you hear, please share the love by rating and reviewing!
🌟🌟🌟🌟🌟
xoxo, Kailee

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Branded & Booked - The End of The Eclectic Universe Podcast (For Now)
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12/27/22 • 5 min

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Welcome to the final episode of The Eclectic Universe Podcast (for now)! 🎉

I can't believe how quickly the time has flown by and I want to thank all of my listeners for tuning in and supporting me throughout this journey. Your support means the world to me and I couldn't do it without you.

As this is the end of the show, I wanted to let you know that I will be taking a mini break before returning with a new and improved brand in 2023! I can't wait to share all of the exciting changes with you and continue to bring you engaging and magickal content!

In the meantime, I want to thank each and every one of you for your support and for listening to my podcast. I appreciate your dedication and I hope that you will continue to tune in as I embark on this new chapter.
Even though my podcast is taking a mini break, just know that I'm not going anywhere - I am always here to help you with your branding and design needs!
Ways To Work With Me:
Brand & Website Design: Apply Here1:1 Sessions: Apply Here
Membership: Join 2023 Waitlist***********************************************************************
Show Notes:
Episode Music: WatR
Special thanks to my VA, Andrea: thevirtualalchemist.com
Ad Partner: accessiBe - Become a part of the 2% of business owners that are making their website accessible to all.
I would love for you to join my Eclectic Universe!✨
Work with me & follow along for more helpful tips to grow your business, behind the scenes footage, and magickal brand/website design inspiration!

Instagram: instagram.com/eclecticdesigns.co
TikTok: tiktok.com/@eclecticdesigns.co
Pinterest: pinterest.com/eclecticdesignsco
If you like what you hear, please share the love by rating and reviewing!
🌟🌟🌟🌟🌟
xoxo, Kailee

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Would you ever go into a phase of your business where you purposely choose not to have any clients? That's exactly what I'm doing in Q1; while it's very scary to not have clients by choice, it's also what I need to maintain my work/life balance. And I know it will actually INCREASE my business (and personal) growth! 📈
In this episode with Tina, we talk all about the struggles of being business owners - plus, the ways we have overcome the unavoidable challenges and what has actually helped us 'move the needle.'
We also chat about:

  • How to not get caught up in hustle culture.
  • What it takes to expand into the next 'level.'
  • Raising your prices and the how freebies are keeping you small.
  • Ways to celebrate your wins.
  • The most important appointment to put in your calendar (this may surprise you!).

There are a million decisions you have to make for your business - this episode will help you figure out where best to put your energy. It's time to stop playing small!

JOIN US TOGETHER ON INSTAGRAM:
@eclecticvisuals.co
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Connect with Tina:
Instagram: @visualflo.co
Website: www.visualflo.co
Connect with Kailee:
Instagram: instagram.com/eclecticdesigns.co
TikTok: tiktok.com/@eclecticdesigns.co
Pinterest: pinterest.com/eclecticdesignsco
Website: eclecticdesigns.co
✨Download Your FREE Brand Audit Checklist
Episode Music: QubeSounds
Special thanks to my VA, Andrea: thevirtualalchemist.com

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This is a one-of-a-kind episode, where I chat with Charlotte Curran, a multi-passionate entrepreneur who built her e-commerce business from the ground up while also pursuing her Masters and teaching herself business marketing.

What makes this episode truly unique is that it was recorded in two parts, six months apart.
In the first half, Charlotte shares her entreprenurial journey of how she grew her online jewelry business. She opens up about the challenges she faced, her moments of self-doubt, and how she overcame them. This half ends with her wondering if she should sell her business...
Fast forward to six months later, and Charlotte's vision manifested and she sold her business! Charlotte shares the process of going through the sale and becoming a Marketing & Growth Lead for other businesses.
We also talk about:

  • Practical advice and inspiration for those looking to start their own business
  • How to find clients
  • Influencer marketing - what worked and what didn't
  • What's more important than growing on Instagram

(This episode was originally shared in 2023. It's so good, we had to share it again!)
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Connect with Charlotte:
LinkedIn
✨Download My New BRANDED CONTENT CREATION GUIDEBOOK
I'd love to connect with you:
Instagram: instagram.com/eclecticdesigns.co
TikTok: tiktok.com/@eclecticdesigns.co
Pinterest: pinterest.com/eclecticdesignsco
Episode Music: WatR
Special thanks to my OBM, Andrea: dreamlifeconnection.com

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This episode is all about rebranding - something every business should consider as you grow and evolve. Tina and I go into detail about the differences between rebranding vs. revamping your brand - and when it's time to consider either of them. We grow and evolve, not only as a business, but as people, so it's important to have our brands grow and evolve with us.
You'll get to hear all about several businesses, big and small, that have gone through rebrands/revamps. Tina and I talk about what worked and didn't work with Dunkin' Donuts, Instagram, Walmart, our clients' small businesses, and even our own brands.
If you're feeling stuck in your business or losing your spark, it may be time to consider a rebrand or a revamp.
We also chat about:

  • Small changes that make a huge impact on your brand.
  • If it's a good idea to rebrand based off of current trends?
  • The most important element in your branding and how to showcase it.
  • How to attract the right audience.
  • What causes people to lose trust in businesses.

JOIN US TOGETHER ON INSTAGRAM:
@eclecticvisuals.co
********************************************
Connect with Tina:
@visualflo.co
www.visualflo.co
Connect with Kailee:
Instagram: instagram.com/eclecticdesigns.co
TikTok: tiktok.com/@eclecticdesigns.co
Pinterest: pinterest.com/eclecticdesignsco
✨Download Your FREE Brand Audit Checklist
Episode Music: QubeSounds
Special thanks to my OBM, Andrea: dreamlifeconnection.com

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Branded & Booked - An actor's journey off camera with Emma Waters
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12/21/21 • 111 min

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Todays episode is clearly a long one, but I promise you the guest is bringing so much value. I met her on Tiktok... I'm your magical brand and website designer, Kailee Nauman and in todays episode you'll heard from Emma Waters - She is an actor, writer and content creator based on the East Coast. On Tiktok her account grew over 580k followers from her unique “Earth Series”, ones that loop seamlessly and has had fan worthy comments from Lizzo and John Green. Today I wanted to give her A HUGE congratulations as the lead role she stars in for an independent film, Magnolia Flowers is officially available to watch on YouTube.
There was something about her that really drew me in and so I reached out and asked her if she would be interested in my Designed to Shine Experience which is my signature offer and is a 4 month transformation. So Emma and I spent a lot of time getting to know each other, most of our calls would be similar to what you'll listen to today.
Countless times she has inspired me, moved me, had me laughing and probably made me cry a few times. We’re about to take you on a journey from approaching balance as an entrepreneur, the raw struggles of having a passion, physical and mental confidence and her journey within the digital space, especially with the sudden growth of her account. Towards the end of this episode we REALLY dive into the humanistic side of getting so much attraction and followers in such a short amount of time. I hope this episodes inspires you as we go into 2022.
What are your intentions for the next year?
You can learn more behind the scenes of our conversation inside the Eclectic Universe Membership: As entrepreneurs, it's not easy wearing all the hats, feeling a bit alone in the process and trying to manage a work/life balance. Sometimes the biggest thing we can all turn to, is the communities we become a part of. This membership is a place to feel welcome, supported and inspired to keep reaching your dreams. Just like with this podcast. You can come join us for monthly learning modules, expert guest features, 3 monthly community calls and so much more. You can join the waitlist today (link in the description) and the gates open on January 1st, 2022.
Music is by WatR

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Creativity doesn't just come in the form of pencil to paper or brush to a canvas. It can come into other things like how you approach certain things in your life, especially in our businesses. How can you bring more creativity into your life? Does it look like how you solve problems, in the way you map out your goals or even in the way you schedule your day?
Today you can hear from Robert A. Belle who is an author, accountant and most recently won TED's 2021 Global Idea Search. Read more about this episodes guest here.-
Currently within my home state and about 40min from where I live, we recently had a tragic event occur before New Years. On December 30th in Boulder County, Colorado the Marshall Fire has effected and taken nearly 1,000 homes with over 100 damaged.
Me and other local businesses are teaming up to offer a product for donation coming this week where 100% of the proceeds will go back to providing food for the families, I will be pushing this offer on Instagram. You can learn more of this event here.To donate or learn how you can help, find resources through our local news here.-
If you're looking for support in how to channel your own creativity, you can come join your community of like minded entrepreneurs inside the Eclectic Universe Membership.
A space to be heard and come as you are, wholeheartedly. This month for January 2022 we are diving into what the heck is branding if it's not just your logo. You can also have access to a guided creativity mediation to channel your creativity whenever you need it most.
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Music is by WatR

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FAQ

How many episodes does Branded & Booked have?

Branded & Booked currently has 107 episodes available.

What topics does Branded & Booked cover?

The podcast is about Branding, Graphic Design, Marketing, Social Media, Entrepreneur, Entrepreneurship, Design, Podcasts, Brand Strategy, Small Business, Arts and Business.

What is the most popular episode on Branded & Booked?

The episode title 'Mending Our Relationship With Food: Feel Good Physically and Mentally with Flo Deparis' is the most popular.

What is the average episode length on Branded & Booked?

The average episode length on Branded & Booked is 44 minutes.

How often are episodes of Branded & Booked released?

Episodes of Branded & Booked are typically released every 13 days, 17 hours.

When was the first episode of Branded & Booked?

The first episode of Branded & Booked was released on Dec 9, 2020.

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