Taking Risks: with Garrett and Tom of Alphx

12/07/21 • 36 min

On this week’s episode of Brand:Me! I’m joined by Garrett Swann and Tom Speight, co-founders of Alphx, a new lifestyle apparel brand engineered for all men to help them fit better, feel better and be better. We all discuss best ways to take advantage of social media to launch a product, how owning a niche drives brand recognition, how to properly use your platforms to connect with your audience and customers, and some successful tactics to use when launching a new business.

Timestamps
7:38 - Building a brand foundation
13:43 - Relatable Marketing
18:47 - Don't worry about the call for help
26:17 - Wholesale and Boutique brands
30:22 - Trademark Attorneys

Let's connect!

To get more info and updates on the podcast: @brandmepodcast

Follow my personal instagram account: @prestonkonrad

Check out my website for all things Preston Konrad: prestonkonrad.com

If you enjoy this podcast please Rate, Review, Subscribe and SHARE this out on Apple Podcasts

Timestamps
7:38 - Building a brand foundation
13:43 - Relatable Marketing
18:47 - Don't worry about the call for help
26:17 - Wholesale and Boutique brands
30:22 - Trademark Attorneys

Let's connect!

To get more info and updates on the podcast: @brandmepodcast

Follow my personal instagram account: @prestonkonrad

Check out my website for all things Preston Konrad: prestonkonrad.com

If you enjoy this podcast please Rate, Review, Subscribe and SHARE this out on Apple Podcasts

Previous Episode

Digital Growth: with Julia Lovallo

On this week's episode of Brand:Me! I’m joined by the lovely Julia Lovallo. Julia works closely with me at my creative agency, Kennett Creative as campaign director and creative marketing strategist helping guide brands into a progressive light. We discuss how you have to seek failure to achieve success, the process of running effective digital advertising, and tips on how to constantly be reinventing yourself and your brand.

Timestamps
5:17 - Doing a little of everything
7:19 - Learning from Failure
12:07 - Be sure of something and get it out there
19:31 - How do you know you're ready to spend?
23:52 - Getting serious about advertisement
30:04 - Reinvention and old brands

Let's connect!

To get more info and updates on the podcast: @brandmepodcast

Follow my personal instagram account: @prestonkonrad

Check out my website for all things Preston Konrad: prestonkonrad.com

If you enjoy this podcast please Rate, Review, Subscribe and SHARE this out on Apple Podcasts

Next Episode

Authenticity: with Alee Anderson

I’m joined this week by Alee Anderson: writer, editor and creative consultant. Six years ago Alee founded Alee Anderson Editorial developing content for self-publishing and mainstream authors. She went on to found HeyYoungWriter, a blog seeking to progressively change the culture of the publishing world. We speak on she turned the blog into a brand, and how your personal journey is a major part of your professional one. Alee’s discusses how to trust yourself as a brand and how to make the proper transition from corporate to freelance, and ultimately to personal brand.

Timestamps
3:43 - Helping young writers
6:43 - Alee starting her own company
9:54 - Two different brands
15:28 - Instagram and Memes
21:31 - Honing your niche
27:13 - Hard Candy Nail Polish

Let's connect!

To get more info and updates on the podcast: @brandmepodcast

Follow my personal instagram account: @prestonkonrad

Check out my website for all things Preston Konrad: prestonkonrad.com

If you enjoy this podcast please Rate, Review, Subscribe and SHARE this out on Apple Podcasts