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BRAND: ME! with Preston Konrad - Don’t Get Put in a Box with Skyler Bouchard Oppenheim

Don’t Get Put in a Box with Skyler Bouchard Oppenheim

05/10/22 • 34 min

BRAND: ME! with Preston Konrad

Join me this week on Brand:Me where I’m joined by chef and tv personality Skyler Bouchard Oppenheim. This episode is all not only about the key to finding your own lane in your industry but also finding the effective ways of making your brand pop, and perhaps that means rebranding yourself! Starting at NYU studying broadcast journalism with creating a side hustle of food blogs for fun, Skyler evolved her career today into the perfect combination of the two. Skyler and I discuss how to find your niche in a really wide category like the food industry and how to branch out and avoid being stuck in “the box” others are putting you in.

Timestamps:
5:01 - Skylar's brand change results in losing thousands of followers
8:39 - How do you find a niche in such a saturated space?
19:42 - Dealing with internet trolls
27:37 - Whats the key to keeping people engaged?

--

Let's connect!

To get more info and updates on the podcast: @brandmepodcast

Follow my personal instagram account: @prestonkonrad

Check out my website for all things Preston Konrad: prestonkonrad.com

If you enjoy this podcast please Rate, Review, Subscribe and SHARE this out on Apple Podcasts

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Join me this week on Brand:Me where I’m joined by chef and tv personality Skyler Bouchard Oppenheim. This episode is all not only about the key to finding your own lane in your industry but also finding the effective ways of making your brand pop, and perhaps that means rebranding yourself! Starting at NYU studying broadcast journalism with creating a side hustle of food blogs for fun, Skyler evolved her career today into the perfect combination of the two. Skyler and I discuss how to find your niche in a really wide category like the food industry and how to branch out and avoid being stuck in “the box” others are putting you in.

Timestamps:
5:01 - Skylar's brand change results in losing thousands of followers
8:39 - How do you find a niche in such a saturated space?
19:42 - Dealing with internet trolls
27:37 - Whats the key to keeping people engaged?

--

Let's connect!

To get more info and updates on the podcast: @brandmepodcast

Follow my personal instagram account: @prestonkonrad

Check out my website for all things Preston Konrad: prestonkonrad.com

If you enjoy this podcast please Rate, Review, Subscribe and SHARE this out on Apple Podcasts

Previous Episode

undefined - Building Your Brand Communities: with Keoni Hudoba

Building Your Brand Communities: with Keoni Hudoba

This week’s episode of Brand:Me, we’re joined by the very admirable and inspiring celebrity trainer and fitness guru, Keoni Hudoba. From working at the first Barry’s Boot Camp and SoulCycle in Manhattan to being a sponsor for Under Armour, Keoni built his brand Cyc Fitness from the ground up. Keoni started in the performing arts field and after going to school for Opera and realizing it wasn’t the right fit, he initiated a mental, physical and emotional transformation which led him to his fitness journey and successful career today. We speak on how to establish a loyal audience and community, when to appropriately take a big risk in your career and the importance of removing the word “failure” from your vocabulary. Know your voice, know your audience, know what you stand for and failing isn’t an option.

Timestamps:
1:57 - Keoni dealing with everything at one
5:58 - Keoni goes with his gut
11:02 - "Comfort will be the death of me"
15:52 - How do you bring followers on this journey with you?
20:27 - How do you stand out in your field?
27:59 - Tips on developing your brand

--

Let's connect!

To get more info and updates on the podcast: @brandmepodcast

Follow my personal instagram account: @prestonkonrad

Check out my website for all things Preston Konrad: prestonkonrad.com

If you enjoy this podcast please Rate, Review, Subscribe and SHARE this out on Apple Podcasts

Next Episode

undefined - Leaning into your Expertise with Ron Robinson

Leaning into your Expertise with Ron Robinson

Join me on this week’s episode of Brand:Me where I’m joined by veteran cosmetic chemist and CEO of BeautyStat, Ron Robinson. Ron dives deep into how to start and maintain not only a triumphant brand, but a killer skincare routine. We discuss how effectively leaning into your background, experience and skill sets can blossom your brand. Being quoted as “Tik Tok’s Most Famous Cosmetic Chemist,” Ron also ties in how the power of social media, getting enough objective feedback and interacting with your audience can really make or break your brand’s success.

Timestamps:
2:09 - How did you get started as the chemist?
6:03 - Whats the deal with vitamin C?
11:30 - How do you come up with your next product idea
16:55 - How do you make a perfect headline?
20:54 - How did you prepare for opening a physical store?
28:29 - Your greatest branding failure

--

Let's connect!

To get more info and updates on the podcast: @brandmepodcast

Follow my personal instagram account: @prestonkonrad

Check out my website for all things Preston Konrad: prestonkonrad.com

If you enjoy this podcast please Rate, Review, Subscribe and SHARE this out on Apple Podcasts

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